Here's the recent articles submitted by janet taylor
Articles By janet taylor
Benefits Of Email Marketing : Beyond The Basics
By: janet taylor
Email marketing is one of today's more efficient and accessible ways of advertising.(read
entire article)
View : 170 Times
Category : Hardware/Software
Enhance Your Email Marketing Campaign With E-newsletters
By: janet taylor
E-newsletters and bulletins can be used to notify clients about new and updated products, special promotions or exciting new developments in your field.(read
entire article)
View : 178 Times
Category : Hardware/Software
Utilizing The Full Potential Of Your Web Site As A Marketing Tool
By: janet taylor
Your website should now be one of your most effective marketing tools. For further information on how to manage customer data effectively.(read
entire article)
View : 169 Times
Category : Hardware/Software
Effective Customer Data Management Helps Achieve Your Goals
By: janet taylor
There is something about the start of a new year that makes private individuals and businesses alike turn to thoughts of goal setting.(read
entire article)
View : 236 Times
Category : Hardware/Software
How To Implement A Successful Customer Data Management System
By: janet taylor
Customer data management is not a new fad; it is a vital way for businesses to develop meaningful, and profitable relationships with their customers.(read
entire article)
View : 187 Times
Category : Hardware/Software
Increase Your Business Through Your Existing Customers First!
By: janet taylor
From almost every point of view, it makes better sense to focus your marketing strategy on retaining existing customers rather than on acquiring new ones. Repeat customers spend an average of 33% more than new customers – and you don't need to spend anything like the time and money to get them! They also tend to give you more referrals. It is a no-brainer therefore that you should prioritize customer retention in your marketing strategy.
Generally, customers become repeat customers because they have a relationship with you, so it is up to each business to foster that relationship and endeavor to ensure that customers do not just disappear after one successful transaction. Like any relationship, the business/customer relationship needs to be nurtured; customers want to feel that they are special and that you care about them. To this end, customer data management is vital. As a business owner or marketing specialist you can foster relationships with your company's customers by reaching out through regular newsletters, keeping your customers aware of new promotions or developments in your business and showing your appreciation with added value - giveaways or referral fees, for example.
Getting feedback from your customers is another vital part of your marketing strategy. Word of mouth is generally agreed to be the most effective type of advertising so it is worth ensuring that your customers' experience has been positive. After making a sale or providing a service, follow up with the customer and obtain feedback. If there is anything negative, do whatever is reasonable to correct it.
Obviously, new clients are important and having good relationships with current clients can help a business generate new leads also. Maintaining and managing data on your existing customers also allows you to establish the demographic you should be targeting when it comes to attracting new ones.
Don't be afraid to stand out from the crowd or ‘go the extra mile'. People have a tendency to take good service for granted and often only comment when something goes wrong or does not come up to expectations. The company that goes that little bit further, however, can sometimes engender a positive feeling in its clients – and that will get that particular company remembered.
Of course, customer data management can be a huge headache; it is likely to be well worth companies' while to invest in software that will do this for them. An efficient customer data management system, such as that provided by InSite Systems, will offer solutions to all a business's customer data management needs: mobile data collection that is compatible with smartphones and other handheld devices, a user-friendly messaging solution that allows companies to send e-newsletters and bulletins and a system that allows for the creation and distribution of high-caliber online surveys.
Janet Taylor writes for InSite Systems, a leader in surveys systems and a pioneer of online survey software. For more information about our customer feedback software visit http://www.insitesystems.com(read
entire article)
View : 179 Times
Category : Hardware/Software
Customer Data Management Helps Business Focus
By: janet taylor
For further information on how to incorporate CDM into your business planning read our article.(read
entire article)
View : 172 Times
Category : Hardware/Software
The Benefits Of A Pet-friendly Office
By: janet taylor
InSite Systems' mascot, a golden retriever named Maple, frequently accompanies her owner to work.(read
entire article)
View : 192 Times
Category : Hardware/Software
The Benefits Of Cloud Computing Applications In The Modern Hr Workplace
By: janet taylor
There are many benefits of using cloud computing applications as average corporation uses human resource professional to every one hundred employees in international or across country area.(read
entire article)
View : 180 Times
Category : Hardware/Software
The 4 Keys To Successful Data Collection
By: janet taylor
Here are a few tips on making your life easier when you start your next data collection venture.(read
entire article)
View : 199 Times
Category : Hardware/Software
