Here's the recent articles submitted by thedigitalfellow consulting firm
Articles By thedigitalfellow consulting firm
How To Manage Business Challenges In Times Of Unforeseen Emergency
Submitted as: TDF
If you were to pick up your phone and call me to discuss your specific digital challenge right now in these testing times, what would that be?
Would it be: how to sell more, earn more, go crazy looking at your stock being sold at sky-high prices? Because you've waited long for the situations in which people would not really mind buying whatever is available. Because you have only one product/service to sell and you want to capitalize on it right now.
Or, would it be: how to give people what they want without taking advantage of them? Because you could have never imagined that demand and supply would reach such a pathetic state. Because you have only a product/service to offer to people but they are going to need a lot more than this one thing.(read
entire article)
View : 43 Times
Category : General
Should You Be Creating Funnel-wise Content Across The Plc Curve?
Submitted as: TDF
The short answer is yes.
An elaborate answer is: yes, you need to continue creating funnel-wise content across all the stages of your PLC curve. If you want to keep your sales funnel alive and moving.
The purpose of this blog is to clarify that all content marketing principles, including creating content as per the TOFU, MOFU, and BOFU principles, apply till the time you want your product and brand to be alive.(read
entire article)
View : 44 Times
Category : General
What's The Difference Between Ad Agencies Vs Consulting Firms?
Submitted as: TDF
Whom Should You Hire for Solving Business Challenges after Covid-19?
Now hear carefully and Know the difference with the help of comparison and contrast.
1. Area of Expertise
Ad Agencies work on Specific marketing domain
Consulting Firms work on Specific business domain market
2. Area of Knowledge Base
Ad Agencies work on Creative-driven solution approaches to branding & Marketing
Consulting Firms work on Knowledge, Intelligence, Insights, forecasts, and a Data-driven approach to Markets, Industries, Segments, Category & brands.(read
entire article)
View : 45 Times
Category : General
Website Audit: Is Your Website Suffering From A Lack Of Audit?
Submitted as: TDF
Think about your home — entrance, rooms, walls. The spot you relax in. The spot you entertain guests. Everything is as clear as you can.
Now think of your website. The homepage. The service or product pages. The contact page. The careers page.
Does thinking about your home and your website one after the other bother you? Or does it really make you feel “at home”? Or are you confused about what to think?
Chances are you have never got your website audited. Or you'd have a lot of clarity about what to make of your website — its purpose and its structure.(read
entire article)
View : 43 Times
Category : General
Why You Should Get Your Brand's Facebook Assets Audited Today
Submitted as: TDF
Why You Should Get Your Brand's Facebook Assets Audited Today
Are you wondering if Facebook is worth your time and attention at all? Or are you confused about how having a good Facebook page affects your business?
In this blog post, we'll tell you why your business page on Facebook matters. In fact, it matters so much that you should get it audited immediately.
Mainstream Facebook Audit Advice
There are many blog posts out there that tell you how to do an audit for your Facebook page. There are many checklists available to simplify the job for you. Just sit with each item on the list and fix everything that is wrong with your Facebook post.
We believe that an in-depth audit of your Facebook presence is a lot more sophisticated than that.
You should, of course, refer to these blogs in order to do a quick survey of what's right and wrong with your Facebook page.(read
entire article)
View : 42 Times
Category : General
How Content Auditing Can Shape Your Brand Strategy
Submitted as: TDF
We came across an educational institute once. They wanted conversions, not just leads. Within a span of 6 months, they wanted over 1000 enrolments.
You'd think, wow! That's being ambitious. Good going! Surely they had a solid strategy to get there?
But that's where the good part of the story ends. Their strategy was to do whatever it took (basically build content) to showcase their infrastructure and get students to enroll. For saying, we have 100 CCTV cameras installed on our premises, so it's safe, and so enroll with us.
We came across another educational institution, a competitor of theirs, that had over 200 CCTV cameras. And they weren't even talking about it to get enrolments.
Do you see the problem?(read
entire article)
View : 45 Times
Category : General
Hire A Digital Marketing Team Or Outsource To An Agency?: 3 Options For You To Consider
Submitted as: TDF
Marketers have mixed feelings regarding digital marketing. On the one hand, it seems super easy. On the other hand, it does not seem to yield any results.
If you believe in giving digital marketing a serious effort, you may want to seek professional help. Either hire an in-house digital marketing team. Or hire a digital marketing agency.
We think that you should understand both options in totality before taking a decision. Most advice around choosing between having an in-house team and outsourcing to an agency revolves around budget consideration.(read
entire article)
View : 48 Times
Category : General
Persona Building: Getting Into Your Buyers' Minds
Submitted as: TDF
Buyer Persona: The secret ingredient for your digital success
Intro
Most businesses fail in their digital attempts because they skip one key step before they start creating and distributing content across different platforms. That key step is called persona building. These businesses skip directly to lead generation most of the time but hardly yield satisfactory results as they ignore persona building.
While some think that they don't require any persona research since they know the user very well, others think that it is a time-consuming process and skip it as they cannot foresee any ROI directly. Some people also treat persona and demographics (also known as target audience) as equal and hence, decide to skip persona building.(read
entire article)
View : 47 Times
Category : General
Linktree: Amazing Insights Of This Marketing Game-changer
Submitted as: TDF
Master Key to TheDigitalFellow Digital Assets
Are you a creator, entrepreneur, or brand custodian trying to make it big online? If you are, you must have felt the pain to gather all your followers across different platforms in one go. Thankfully, there are some great applications out there that bring all your work under one platform so that your readers don't have to search for multiple platforms elsewhere. Linktree is an app trending on top among all such options and The Digital Fellow has had a pleasing experience with it. Let's get into the specifics of this tool.(read
entire article)
View : 47 Times
Category : General
Who Is A Digital Marketing Head And Why You Haven't Found One Yet
Submitted as: TDF
Are you among the ones complaining that you just can't find the right candidate to head your digital marketing team?
Or do you sometimes doubt if you've been guiding your digital marketing well?
In both cases, it will help you immensely if you took a step back and thought about what you expect your digital marketing head to do. Perhaps your business degree and your expertise in marketing do not overlap with the skills and KRAs used to understand digital marketing. And that's completely okay.(read
entire article)
View : 44 Times
Category : General
