Here's the recent articles submitted by thedigitalfellow consulting firm
Articles By thedigitalfellow consulting firm
Things That Slow Down Digital Revolution In The Nation
Submitted as: TDF
In spite of the slow penetration of the internet in the lesser-known regions of the country, the Indian population hooked on to the web is all set to explode.
So, as I paint a rosy picture for all of you with this fact, I am forced to take your gaze to a scenario much in contrast to what I speak.
Our country may be shifting gears with digital prowess but the latent shift of marketers with respect to digital is dismal.
As an ex-CMO of many an organization, I have had the privilege of being stumped while working with marketers and clients who are not up to the game.(read
entire article)
View : 42 Times
Category : General
How Thedigitalfellow Culture Was Formed?
Submitted as: TDF
The culture we have at thedigitalfellow comes out of frustration and anger.
I realized that I can't work with less knowledgeable seniors or people.(read
entire article)
View : 60 Times
Category : General
Why India Talks Digital, But Acts Less
Submitted as: TDF
There is no denying the fact that ‘Digital' is the latest buzzword that has taken India by storm. With internet penetration walking its steps slowly in the lesser-known regions of the country, the Indian population hooked on to the web is all set to explode.
So, as I paint a rosy picture for all of you with this fact, I am forced to take your gaze to a scenario much in contrast to what I speak. Our country may be shifting gears with digital prowess but the latent shift of marketers with respect to digital is dismal.
As an Ex-CMO of many an organization, I have had the privilege of being stumped by a few experiences of marketers and clients who are not up to the game. Here are some of them to talk about.(read
entire article)
View : 45 Times
Category : General
How To Protect Your Business From De-growth?
Submitted as: TDF
The corporate fraternity in India is talking about business degrowth and slowdown. The recent layoffs have started conversations about what measures to take in the face of the problem of loss of revenue.
How have you been experiencing this phase? Most people think they should maximize their marketing activity in order to sell more and get more revenue.
We think that pumping a lot of money into advertising/marketing is missing the point. Read on to find out how it's not just ad agencies that can help you take care of your business.
If the root of your problem is not bad advertising or marketing, why will you hire an ad agency? We propose you give a thought to working with consultants.
Let's see why.(read
entire article)
View : 43 Times
Category : General
What Is The Purpose Of Your Brand & What You Can Learn From The Purpose Of The Digital Fellow
Submitted as: TDF
What is the purpose of your brand? Is it to become number one in your industry?
Most clients approach us with the same idea.
In this blog, we turn to the idea of the purpose of a brand to explain the dos and don'ts of defining your purpose. The example of how we wrote our purpose might help you think about where you are headed and why. And whether you'd like to change the direction you're currently taking in the journey of your brand.(read
entire article)
View : 68 Times
Category : General
Revealed: The Digital Fellow's Data-driven Content Marketing Approach
Submitted as: TDF
In recent times, we've had a lot of clients talking about their own content debut.
In the initial stages of engaging us professionally, they opened up about how their attempts to manage their content in-house had turned out to be a disaster. In fact, they were talking to us because they realized their limitations with strategizing and developing content.
They find themselves surprised. They still have a question, “How difficult can it be to create content? Anyone literate enough can do it. And we know our business in and out. So we can definitely do it.”(read
entire article)
View : 45 Times
Category : General
Why Transformations Are Hard, Digital Ones Harder And Mindset Is Hardest?
Submitted as: TDF
Hello, and welcome to the blog section. Here, we'll be discussing the difficulties and challenges that come with digital transformations. We'll also be exploring the mindset that is necessary for success in this arena.
As anyone who has undergone a digital transformation can attest, it is not an easy process. There are a lot of moving parts, and it can be difficult to keep track of everything. Additionally, there is a lot of pressure to succeed. After all, these days, businesses must be able to compete in the digital world or risk being left behind.
But while the challenges of a digital transformation are significant, they are not insurmountable. With the right approach and mindset, any business can successfully make the transition to a digital model.(read
entire article)
View : 44 Times
Category : General
Why Not All Applicants Make It To The Office Desk
Submitted as: TDF
We are not a digital agency. Nope.
Which instantly makes us not mediocre. Just kidding. Or am I?
Let's get to the point.
We are digital and social media marketing consultants. With the mentality of a media company.
You too should have a media company mentality. Maybe I'll write a blog about that someday.
Our vision is to see ourselves ranking among the top consultants in the world.
We think we are competing with the KPMGs, Price Waters, and Deloittes of the world.(read
entire article)
View : 52 Times
Category : General
2008–2020: My Lessons In Digital Transformation
Submitted as: TDF
The reason why I am a pro at digital marketing and help businesses smoothly undergo digital transformation is that I have seen digital media and infrastructure grow with me.
At the risk of blowing my own trumpet, I want to put it on record that while my peers were either indifferent or dismissive of the digital ecosystem, I was actively learning from the daily changes.
In this blog, I share with you my personal transformation that is closely related to the digital transformation of the world as it started more than a decade ago.(read
entire article)
View : 45 Times
Category : General
Content Strategies Blueprint: Your Brand Should Follow
Submitted as: TDF
An issue concerning all brands in digital marketing is how to create contextual content and promote such content successfully. Inbound marketing principles point out that value addition is the greatest wow factor in any sort of content. Content that educates or gives some sort of valuable information is what anyone is searching for in any field.
Creating content the right way
How would one create content that customers like? There is no shortcut to it as studying the personality of prospective buyers is the key to choosing what works for your customer and what doesn't. This leads to persona study, an indispensable aspect of digital content marketing, where the buyer goes through several phases of education about the brand.(read
entire article)
View : 51 Times
Category : General
