Here's the recent articles submitted by chris frederick
Articles By chris frederick
19 Ways To Stabilize Your Car Count
By: chris frederick
Chris wants to share with you 19 ways to stabilize your car count. Look at this as a quick review without taking the time to dig very deep into each strategy. His objective is to help you take an inventory of what you are doing in your shop and focus on the strategies you are not currently using in your business that can help you stabilize your daily car count. This is accomplished by doing everything you can to retain customers and get them to come back even in a recession and in a time of reliable cars.(read
entire article)
View : 114 Times
Category : Automobiles
Why Some People Always Make Money In The Service Business
By: chris frederick
Many of us have been surprised by the way this recession has affected our businesses. Who would have thought OEMs would go bankrupt and so many new car dealers would close their doors? Then for every independent shop we see experiencing increases in sales due to lack of new car sales, there is a shop located in a challenging area of high unemployment experiencing decreases in sales.(read
entire article)
View : 90 Times
Category : Automobiles
How To Increase Average Repair Order?
Submitted as: Chris "Chubby" Frederick
If the most difficult task in the automotive service world is getting customers to actually hop in the car and make that long journey into our shops, many would say that increasing the amount of the average repair order (ARO) would be second. Though it requires a combination of effective procedures and strong leadership, this process need not be as daunting as many would make it.(read
entire article)
View : 119 Times
Category : Automobiles
What Happened To The Dream?
By: chris frederick
Most of us who join the automotive industry at a young age end up spending our entire lives in the business. It just gets in your blood! Shop owners and technicians usually have a dream of achievement that is different for all of us. Some want to be the best, some want to be rich and others just want to be comfortable while helping others. All of these dreams require continuing education by investing in yourself, whether you are a tech or a shop owner.(read
entire article)
View : 71 Times
Category : Automobiles
Will You Please Answer The Cash Register?
By: chris frederick
One of the most common complaints from shop owners is the need for more customers and more cars. Shop owners spend their hard earned money on a multitude of marketing ideas, but they forget to focus on the most important part of the marketing process.(read
entire article)
View : 86 Times
Category : Automobiles
