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Here's the recent articles submitted by john z

Articles By john z

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Ad Serving Strategies In Mobile Games   By: john z
Advertising has become one of the most popular ways for monetizing apps. Mobile game ad serving is a win for everyone: players, developers, and advertisers. Some users are not willing or do not have the disposable income to pay for the game or other in-game items.(read entire article)
View : 202 Times
Category : Business

How To Create An Effective Video Advertisement   By: john z
Online video advertising is not a new ad format. It's been around for many years starting with TV commercials, moving billboards, and now expanding rapidly online. This move to digital video ad serving follows viewers who go online to consume more and more video content from their favorite apps and websites.(read entire article)
View : 367 Times
Category : Business

Benefits Of An Ad Server Api   By: john z
An ad server is only as good as the results it delivers, which is why both publishers and advertisers go to great lengths to keep track of how their ads are performing. All good ad servers provide online accesses and updates to their users.(read entire article)
View : 207 Times
Category : Business

Best Practices For Video Ad Serving   By: john z
Video advertising is popular because it is easy to consume within a short amount of time. People are getting busier and busier. They have many options available on the market to consume content.(read entire article)
View : 213 Times
Category : Business

Serving Up A Powerful Video Ad Campaign   By: john z
There is an old adage that a picture is worth a thousand words. You would have to say that this is especially true in this day and age. When it comes to advertising, or even learning about the latest news, people are more inclined to watch a video than they are to read through an article.(read entire article)
View : 198 Times
Category : Business

Ad Serving On Mobile Versus Desktop   By: john z
All successful publishers and advertisers understand the importance of displaying ads on both mobile devices and desktop computers because you want to reach the audience everywhere, at home, at work and on the move. Because they are different environments with their own characteristics, ad serving for each environment has its own unique(read entire article)
View : 211 Times
Category : Business

Benefits Of Video Ad Serving   By: john z
Ask the average person what they believe is the most popular search engine and most will probably give the correct answer of Google. It's a pretty obvious answer, but you might well be surprised at what sits at number two. It is YouTube that holds that distinction, which should give you some idea of just how popular videos have become in the internet age.(read entire article)
View : 228 Times
Category : Business

Ad Serving And Privacy Issues   By: john z
People knowing about your business might start with seeing your ads online. When it comes to advertising, the goal is to draw in as many people as possible so that they will purchase your products or services and continue to do so for as long as you are in business. Great service is the key to keeping a customer once you draw them in.(read entire article)
View : 198 Times
Category : Business

Benefits Of Outstream Video Ads   By: john z
When we talk about video ad serving, we often think about publishers with a focus on video content like YouTube. However, that is not always the case. You can display video ads on non-video sites. That is why outstream video advertising is an important ad format for publishers who have limited video content or sometimes no video content on their site.(read entire article)
View : 208 Times
Category : Business

Benefits Of Using Your Own Ad Server For Roku Channels   By: john z
Back in the day, advertisers were limited to traditional TV, radio, and newspapers to get the word out about their products and services. Things began to change with the arrival of the internet, with businesses able to get their message out inexpensively and quickly, while also being able to hit a targeted audience.(read entire article)
View : 173 Times
Category : Business

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