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Here's the recent articles submitted by john z

Articles By john z

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Ad Server Vs. Ad Network   By: john z
In an online world with increased reliance on digital technologies, the terms “ad server” and “ad network” are frequently heard. However, not many people know the key differences between these two terms. There is a fair bit of confusion.(read entire article)
View : 221 Times
Category : Business

Click-bait Advertising Can Damage Your Business As An Advertiser   By: john z
If you have spent any time on the internet, you will almost certainly have seen an ad or a clickable headline that grabbed your attention. After clicking on the link, you are taken to a page that has very little to do with the headline you read, or which forces you to flip through countless ad-filled pages to hopefully get to the part of the story that you actually(read entire article)
View : 207 Times
Category : Business

5 Ways Small Advertisers Can Use Video Advertising   By: john z
You have probably heard the old saying about a picture being a thousand words. Given that rate of exchange, just how valuable would a video be to a small business in today's market? Given how prevalent video is in marketing campaigns, you have to say that its value might well be going through the roof.(read entire article)
View : 204 Times
Category : Business

Security Issues With Ad Serving   By: john z
In the world of online advertising, there is a lot of money to be made for both publishers and advertisers, which is why so many are keen to get in on the act. There are also countless ad serving companies out there who are making the process of connecting advertisers and publishers that much easier.(read entire article)
View : 214 Times
Category : Business

Five Ways To Earn Advertising Revenue From Your Hobby Website   By: john z
Is there something that you are passionate about and that you could talk about for hours on end? Perhaps it's a pastime or hobby that interests you and that you would like to share with others. Nowadays, it's very easy to do just that. You can have a blog or a website set up in a matter of minutes, and all without paying a lot of money to do so.(read entire article)
View : 207 Times
Category : Business

Introduction To In-stream Video Ads   By: john z
As more and more people have broadband Internet and high-speed cellular data service, online video is becoming more popular than ever before. When you search something, video results are often featured on the top because it is visual and can deliver a lot of information within only a few seconds.(read entire article)
View : 368 Times
Category : Business

Popular Ad Serving Trends For 2020   By: john z
Each year brings new technology and fresh changes to advertising that could feel overwhelming for publishers and advertisers.(read entire article)
View : 220 Times
Category : Business

Tips To Maintain Ad Revenue For Publishers During The Pandemic   By: john z
The global pandemic of 2020 brings many changes, both suddenly and dramatically. Things that you know pre-crisis may now be out of date so it is a good time to take a fresh look. Many publishers are experiencing a surge in online traffic because we are all under a global lockdown and people are actively surfing the Internet.(read entire article)
View : 193 Times
Category : Business

How To Increase The Effectiveness Of Your Ad Banners   By: john z
Ad banners are simple yet quite powerful if they are designed and displayed properly. Advertisers have been using banner ads since the very early days of the Internet. It is still a very popular format to reach out to potential customers.(read entire article)
View : 221 Times
Category : Business

Benefits Of A Video Ad Server For Roku   By: john z
Back in the day, the number of ways to advertise and get your message out were rather limited. The arrival of the Internet, smart TVs, set-top devices like Roku and video streaming services changed everything about how we consume video content.(read entire article)
View : 242 Times
Category : Business

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