Here's the recent articles submitted by watson f
Articles By watson f
Challenges To Publishers After The Pandemic
By: watson f
There has been a lot of talk about how the pandemic has affected business, with many failing to survive the past couple of years. Those who did survive had to alter their business plan, which included doing more online sales and services.(read
entire article)
View : 186 Times
Category : Business
Advantages Of Podcast Ad Serving
By: watson f
It wasn't so very long ago that there were only a handful of podcasts out there, but in recent years, they have exploded in popularity. The number of active podcasts is now in the millions, with that number growing daily.(read
entire article)
View : 185 Times
Category : Business
Tips To Optimize Video Ad Serving
By: watson f
We have all heard the old adage about a picture being worth a thousand words, and if that is indeed the case, then you can only imagine the potential value of a video. There is a reason why advertisers are turning to video ad serving to lure in customers, and it all begins with getting a ton of valuable information out to customers in a way that is both informative and entertaining.(read
entire article)
View : 179 Times
Category : Business
Tips To Optimize Video Ad Serving (part 2)
By: watson f
Visitors spend more time on sites with videos because people love seeing and sharing video content much more than just images and text content. It is much more entertaining, informational and engaging.(read
entire article)
View : 163 Times
Category : Business
Advantages Of A Self-service Ad Serving Program For Publishers
By: watson f
Let's say that you have a website with quality content and good traffic. You want to start making some money from publishing ads. The question now is how and where to begin. You are going to need an ad server to help sell ads and manage advertisers.(read
entire article)
View : 161 Times
Category : Business
Advantages Of A Self-service Ad Serving Program For Publishers (part 2)
By: watson f
Publishers know that they have two main sources of revenue: subscriptions and advertising. Because these options are not mutually exclusive, you can have both in order to support and grow your business.(read
entire article)
View : 158 Times
Category : Business
Supply Chain Issues And Ad Serving
By: watson f
While supply chain issues have been a problem since the pandemic started, the issue came very much into focus during the holidays. Getting all the presents and gifts that you wanted to buy for yourself, friends and family proved to be an issue for many, both on the consumer and manufacturer side of things. As long as we remain in a pandemic and companies continue to struggle to fill vacant positions(read
entire article)
View : 561 Times
Category : Business
Supply Chain Issues And Ad Serving (part 2)
By: watson f
In the first part, we discussed how supply chain issues affect different companies differently and how they can disrupt an ad campaign. We will continue to show how you can lessen the impacts of these uncertainties using online ad serving and digital tools.(read
entire article)
View : 155 Times
Category : Business
Tips To Manage Multiple Ads Effectively In Your Ad Server
By: watson f
There is no single ad that works for all viewers. Therefore, advertisers need to create and manage multiple ads. With time and some practice, advertisers and ad agencies can become very good at knowing which types of ads will appeal to the largest number of potential customers. It does take some trial and error, but once you get to that point, it becomes possible to start trafficking multiple ads to reach even more people at any given time.(read
entire article)
View : 155 Times
Category : Business
Tips To Manage Multiple Ads Effectively In Your Ad Server (part 2)
By: watson f
If you follow our previous article on how to manage multiple ads, you know it is a good idea to maintain a consistent ad naming scheme and routinely clean up old ads. We will continue to discuss additional tips to ensure that you are not overwhelmed when running many ads at the same time.(read
entire article)
View : 135 Times
Category : Business
