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Here's the recent articles submitted by claude whitacre

Articles By claude whitacre

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The Small Business Marketing Secret Of Knowing If Your Local Advertising Is A Winner   By: claude whitacre
One thing I hear from fellow small business advertisers is "I know this ad I ran is a winner. I get people all the time saying that they saw my ad….they tell me how clever it is...and how much they enjoy it" But does that mean your ad is a winner? Let's find out.(read entire article)
View : 216 Times
Category : Marketing

Advertising Made In America: How Important Is It In Your Ads?   By: claude whitacre
Do you sell something that is Made In America? Good, there are some customers that want what you have. But even if it isn't Made In America, you can still use that appeal. Here's how.(read entire article)
View : 253 Times
Category : Marketing

Local Small Business And Advertising Made In America   By: claude whitacre
The Made In America appeal is very strong with local small business owners. Do you own a small business that sells something that is Made In America? Good, there are some customers that want what you have. But even if it isn't Made In America, you can still use that appeal. Any small business owner can use this idea. Here's how.(read entire article)
View : 210 Times
Category : Marketing

Local Small Business Owners: What Do Your Customers Really Want?   By: claude whitacre
Wouldn't it be great if local small business owners knew what customers really wanted? This is something that every local small business would profit from. It would make selling so much easier. Well, here is what your customers really want.(read entire article)
View : 225 Times
Category : Marketing

Hiring: The One Thing You Do Not Want To Do   By: claude whitacre
Are you hiring now, or in the foreseeable future? This is the Big Mistake interviewers make that kills your chances of hiring a good person.(read entire article)
View : 254 Times
Category : Marketing

The Small Business Marketing And Advertising Secret I Learned From Howard Stern, Rush Limbaugh, And   By: claude whitacre
Love them or hate them, both Rush Limbaugh and Howard Stern have a marketing and advertising method that they share. This method virtually guarantees an audiences for each of them. Here's what it is.(read entire article)
View : 220 Times
Category : Marketing

Small Business Owners: Build A Better Mousetrap, And The World Will Beat A Path To Your Door. Really   By: claude whitacre
This quote has been attributed to the great Ralph Waldo Emerson. Actually, he said something different, and the quote was cobbled together by a smart advertising man, decades after Emerson lived. But small business owners can learn a lot from this quote. For example...(read entire article)
View : 220 Times
Category : Marketing

Your Small Business Location: How To Choose The Best One   By: claude whitacre
You already own a successful local small business. You just got an offer to move your brick and mortar store to a new location surrounded by fast food restaurants, bars, movie theaters, and game rooms. The offer is a little more than you are paying now. Do you take it?(read entire article)
View : 189 Times
Category : Marketing

Small Business Advertising And Marketing, The Biggest Mistake   By: claude whitacre
Most small business owners, when they think of marketing, think "Well, I have this product, now how do I sell it...and who do I sell it to?" They start with the product first, and then try to figure out who will buy it. This is wrong, as we'll soon see.(read entire article)
View : 218 Times
Category : Marketing

Cold Call Selling: Smartest Methods For Small Business Owners   By: claude whitacre
Cold calling to sell is one of the hardest and most aggravating ways to make a living, if you do it the way most people teach. I've had two salespeople cold call me that knew how to make it work. Here is what they did.(read entire article)
View : 216 Times
Category : Marketing

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