Here's the recent articles submitted by ashwani singla
Articles By ashwani singla
‘arab Spring' Continues To Be A Major Influence On Arab Youth'
By: ashwani singla
Recently PSB launched the 5th annual Arab Youth Survey, our largest ever comprehensive look at the attitudes and opinions of young people across 15 Arab countries. The project included 3000 in-depth and face-to-face interviews with young men and women from virtually every corner of the Arab world reaching participants in: Algeria, Bahrain, Egypt, Iraq, Jordan, Kuwait, Lebanon, Libya, Morocco, Oman, Qatar, Saudi Arabia, Tunisia, UAE, and Yemen.(read
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Category : Marketing
Ashwani Singla, Penn Schoen Berland : Pr Agencies Do Not Understand How Research Can Benefit Their C
By: ashwani singla
After serving at the helm of Genesis Burson-Marsteller for almost a decade and a half, Ashwani Singla now serves as the MD & Chief Executive of Penn Schoen Berland, a market research, political polling and strategic consulting firm, which is part of the WPP Group.
Singla is an active proponent for the increased use of research in communications consultancy, and his own beliefs in the “Science of Persuasion” can serve as a road map for the future of research-based communications strategy.(read
entire article)
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Category : Business
