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The Internet Of Things For The Travel Industry
The internet of things is here and it is here to stay for good! As technology and technological innovation becomes more seamless and widespread in availability and application, the internet of things is set to revolutionize almost every aspect of our human lives. We are likely to see an increasing advent of smartphones that can connect, communicate and correlate with near-field devices – they are likely to provide a new travelling experience for the new age traveler.
The airline industry in particular and the travelling industry in particular is gearing up to brace this change with over 86% of respondents to a recent survey articulating the fact that internet of things will have clear and significant benefits for the traveler in the next few years.
Some of the simple applications of internet of things in travel include – faster check-ins, shorter wait times for baggage, and a far more personalized service at the hotel. Your favorite airline or hotel could recognize your presence and alter preference likewise and your frequent restaurant to turn the cooling to your liking when you walk in for a meal.
The ...
... possibilities remain endless and the future with IOT in the travel space is an exciting one. The need of the hour is to be able to blend efficient customer service with personalized solutions for each consumer in a manner that reduces costs of operations and increases per customer revenue potential. Internet of things could be employed to provide improved cost and energy saving – and thereby contribute to the improving bottom-line of the organization.
Before a full-scale adaptation of internet of things in the travel space, it is vital to be appraised of the challenges and possible pitfalls. There is a definite security angle that one must consider. In an increasingly connected world, the chance of one misstep blowing up into a full-blown crisis is ever present and ever pertinent. Then there is of course the immense data that is generated and needs to be safely stored. And finally, privacy and personal space is ever so shrinking in the digital world – with internet of things – this may shrink even further and not everyone will be too comfortable with it.
Thus, internet of things brings both opportunities and challenges for the travel industry – which must be carefully weighed in.
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