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No one can afford to overlook the power of article marketing.
Although it has been utilized longer than any other marketing technique, article marketing still produces incredible results if done correctly. Every Internet marketing newbies soon find out after starting that by writing and submitting quality articles to top directories, they can drive laser targeted visitors to their site in a matter of days. It is the ideal manner of achieving widespread exposure, mostly due to the fact that it costs nothing.
When you write articles based on your subject you help yourself in a couple of ways. Initially, when those articles are published on the Internet in the big article directories and other sites, you get the relevant backlinks you need for your site. This enhances the ranking of your website in the main search engines, such as Google, and provides you with organic traffic.
This technique also serves as a powerful invitation to those who enjoy the content that you create, who will click over to your website to see what else you might have to offer. So it helps you achieve two things - build a brand and ...
... get visitors at the same time. If you continue on in this text, I'll help you understand a few things about using article marketing for your own profit.
The section of your article with the most significance is the title.
The title will set the stage for your article to be read hungrily or passed over without a second thought. You shouldn't use titles that are unclear of nebulous. A title should be inviting and interesting, and cause the visitor to want to read the entire article. One way to accomplish this is to list the primary benefit right in your title. Think about what your visitor will ultimately come away with from reading your article, and include that right in the title of the article.
There are thousands of articles out there, why should the reader read your article?
Do you have information to offer that he's never seen before? Consider these points while you're deciding on a title, and invest some effort into writing one which will be effective. It's also wise to allow your title to invoke some curiosity, as well as throw in some powerful words. The first word should be striking, so that the remainder is engaging. As an example, "Different Ways To Garden" doesn't offer much, but when you write "Discover Three Totally Unique Ways To Make Gardening Easy" it looks a lot better and will interest a reader.
So always remember to write titles that push people to read your articles.
One of the easiest ways to get exposure for your articles is to submit them to popular article directories. The main advantage of submitting your articles to online directories is that you can instantly get them in front of a large audience. Such directories are organized with pertinent categories to which you can insert your articles. Once the article is accepted, these sites will display it to their audience. With the constant traffic to these directories, your articles will be viewed from the very first day they are accepted. These directories are being browsed continually by people looking for specific information, as well as ezine publishers, webmasters, etc. If someone likes your article and republishes it on their site/blog or in their newsletter/ezine, you start getting traffic overnight. Further, should your article be disseminated throughout the Internet, you will be receiving backlinks from every site where it is published. Backlinks are an important factor within search engine rankings, so as a higher number of websites link back to you, your search ranking will also increase.
Article Marketing, in it's truest form, is the easiest way to spread positive information about your product or service. And most importantly, it's free, all you have to invest is your time. Make a plan on how many articles you'll be submitting and note down all the different directories, forums, sites you'll be posting your articles on.
Keep track of your article's progress and edit or re-link where necessary. Article marketing can work for everyone, you need to be consistent in your writing and submitting and you'll quickly see the positive effects.
I am a Internet Marketing Artist that has worked in the industry for the last 19 months.
You can have a look at my greatest video.
Iwowwe
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