123ArticleOnline Logo
Welcome to 123ArticleOnline.com!
ALL >> Search-Engine-Optimization >> View Article

Professional Link Building Services- Evade These Link Building Errors

Profile Picture
By Author: Josi Maran
Total Articles: 73
Comment this article
Facebook ShareTwitter ShareGoogle+ ShareTwitter Share

Have you been experiencing 10-30 percent drop in web traffic, of late? You are worried and not aware as to what caused the sudden drop. After Google rolled out its Panda updates, website owners should be extra careful. At least, businesses should hire the services of reliable link building services to get fruitful results. It could be your flawed linking strategy that affected the sudden plummeting of traffic and rankings. In this article, we will therefore address some of the common link building mistakes that you should avoid.

Multiple and Identical Anchor Text Links

Using multiple and identical anchor text links will do you more harm than good. Some sites may use this strategy to rank high in the SERPs. This might give you short-term benefits but once you are caught, your website will be de-ranked immediately by Google. Aim for about 5 percent exact matches and then increase gradually. That's what any reputed search engine marketing company will recommend.

Not Using Ample Junk Anchors

What are junk anchors? Well, these are text based links that can be used anywhere on your web pages. ...
... These include links like 'Read more', 'Click here', or 'Buy now'. If you are aware of the Panda 3.4 update, Google is looking for such junk anchors. Not using them is a big mistake and will affect rankings in the SERPs. In fact, it's not possible to create effective call-to-actions without these. However, you have to use it very carefully in your web copy for better conversions.

Insufficient Social Likes

The more the number of shares and likes your content gets on social sites like Facebook, Google+, or Twitter, the better your rankings. Google is now playing close attention on the number of social likes to ascertain the value and rank of a website. For instance, if you have a web page on 'Useful blogging tips' with 150 likes, 1436 tweets, and 55 + 1s, your site will rank higher in the SERPs than an identical page with poor performance on the social media sites.

No Mention of Brand within Text Based Links

If you have a blog, and there is no mention of your brand anywhere within the text links, it's the greatest blunder to commit. Because that text based link is ought to be linked to the home page of your site. Therefore, if you want to steer clear of the Panda 3.4 attacks, mention your brand within such text links.

Are You Depending on Paid Links?

Paid links might give you top rankings for a short while, but they are unnatural links driving poor quality traffic. If you are caught, you will be severely penalized by Google. Moreover, you will end up paying much more than these are actually worth. Avoid such strategies. Instead, invest in a blog as that will earn your natural and quality links. If you still have doubts, have a consultation with a professional having knowledge about link building services.

Link Exchange on a Mass Scale

Exchanging links with one of the webmasters? Stop such practices as it will not do you any good. And, if you are doing this on a large scale, be prepared to get doomed by Google. Just exchanging links to get a link back is not liked by Google, Yahoo, or Bing. Avoid such illicit SEO practices.

What are your views on this subject? Please leave your comments.

About the Author: Josi Maran is a digital marketing expert and possesses ample knowledge about ethical search engine marketing. As a techie, she enjoys sharing her valuable knowledge with her readers. Continue reading if you are really interested to learn about how link building services work. Or, the way a search engine marketing company helps you improve web traffic.

Total Views: 450Word Count: 617See All articles From Author

Add Comment

Search Engine Optimization Articles

1. How Can You Put An Inbound Marketing Strategy In Place?
Author: Top Rank Digital

2. Mastering Focus And Productivity In The Digital Marketing World
Author: fayisnk

3. Crafting Compelling Websites In Ottawa You’re Digital Cornerstone
Author: Stephane Smith

4. The Importance Of Backlinks In Your Seo Strategy In 2024
Author: Mohit Patil

5. Revolutionizing Content Marketing With Ai: The Future Is Here
Author: Aarna Systems

6. How Voice Search Enhances A Realtor Branding Agency's Competitive Edge
Author: Barry Elvis

7. Mastering Voice Search: A Game-changer For B2b Marketers
Author: tim seifert

8. Top Reasons To Choose An Seo Company In Bhopal
Author: Search Engine Optimization (SEO) is no longer a lu

9. Why Every Business Needs A Digital Marketing Plan In 2025
Author: Flamors Media

10. Find Pg Near Me In Chennai – Affordable & Comfortable Pgs For Rent
Author: btroomer

11. Why Monthly Seo Services Are Essential For E-commerce Websites And Small Business
Author: Vikram kumar

12. Boost Your Seo With The Best Article Rewriting Tools
Author: Limon Rewriting

13. Digital Marketing Expert In Thrissur
Author: Digital Marketer

14. Why Should You Choose An Ecommerce Website Design Company?
Author: Liam Mackie

15. Seo Services In India By Codeblends: Unlocking Digital Success
Author: Krish gupta

Login To Account
Login Email:
Password:
Forgot Password?
New User?
Sign Up Newsletter
Email Address: