App Translation, Mobile App Localization

By Author: Motin Sbanan
Total Articles: 21
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It is a world of mobile phones nowadays, and the popularity of cell phone continues to thrive across thecontinents internationally. A survey in May 2012 from comScroe, a world leading digital business, shows that more mobile users accessed apps than browsing the web on their smart phones as 51.1% compared to 49.8%. Obviously, mobile phone apps become the major feature for phone users and will be one of the fastest growing businesses in the near future. The current mobile apps shifted from the earlier trends of email, calendar, and weather, tomore intensiveservices, like GPS, automation, movie ticket, local service and banking, which are closely tied up with people’s daily living and becoming mobilenecessities.

As a mobile app developer, if you want to expand your markets to other countries while keeping your brand reputations and application qualities, you not only need to have your apps translated to the local languages, but also localized to the local societies and culture practices. You may understand easily that only when the mobile app localization is shown as local languages, the local userswill be ...
... able to try and use it. Choosing a translation service with higher business reputations will help to make your apps to be flawless and easier to be understood and chosen by local users. Apps with professional translated language will help to show the high-end technologies with their stylish design and meaningful description.

In addition, the localization of the mobile apps could be more important than the language translation itself. In general, app localization means a process of assimilation of the app software according to the local language, local culture and customized prospective, which could be a complicated process depending on the country and culture. For instance, besides the localizations based on the local currency, date formats and holidays, it may require gender roles, image alternations and color schemes changes. The mobile apps related localizations include software localization, website localization, game localization, language engineering, and in-country language adaptation, etc. A well localized mobile app will be easily understood and favored by the local society, and will be a great assistance to the marketing success of the app in the local country.

The service of localization is considered much more sensitive and complex compared to language translation due to the traditional and cultural differences, as well as the religious varieties. As a company with full services of translations and localizations, YYZ Translations Inc. fulfills different requirements of businessesand companies, as well as individuals. With more than 10 years histories of language services, YYZ is one of the well-known companies with intensive experiences and familiarities of multiple cultures and regional diversities, and thus is the best choice for mobile app localizations.

The mobile app localization team in YYZ consists of language translators and localization experts with different culture backgrounds and more than 100 native language origins. The team offers multiple localization services to fit to most of the demands and expectation of our mobile app clients with affordable pricing.

About Author :

Motin Sbanan is an articulate author, who also provides services app translation He deals in Japanese translation service for years. He is much reputed in Translation Canada. To know more about her visit: http://www.yyztranslations.com/