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Extended Warranties And Insurance For Mobile And Non-mobile Consumer Products In South Africa
Extended Warranties and Insurance for Mobile and Non-Mobile Consumer Products in South Africa is about the market for extended warranties and insurance sold in conjunction with white goods, brown goods, grey goods, mobile gadgets and mobile phones in South Africa.
The study draws on extensive primary and secondary research covering 135 organisations involved in the production and distribution of mobile and non-mobile consumer products including manufacturers, mainstream mobile network operators, mobile virtual network operators (MVNOs), specialised retailers of consumer electronics, supermarkets and other types of retailer (namely, department stores, DIY / furniture / home outlets, speciality retailers and variety retailers). Hence, it provides a comprehensive overview of this activity across South Africa. http://www.bharatbook.com/insurance-market-research-reports/extended-warranties-and-insurance-for-mobile-and-non-mobile-consumer-products-in-south-africa.html
Key features of this publication include:
- quantification of the market size for extended warranties and insurance linked to mobile and non-mobile ...
... consumer products: how much is the market likely to be worth in South Africa, and how does it segment between white goods, brown goods, grey goods, mobile gadgets and mobile phones?
- analysis of extended warranty underwriters and brokers that have established scheme relationships with manufacturers and retailers of white goods, brown goods, grey goods, mobile gadgets and mobile phones, including their unweighted share of partnerships;
- consideration of the potential for cross-selling stand-alone extended warranty and insurance policies through independent channels that are separate from either manufacturers or retailers: does an emerging market exist for this form of distribution in South Africa?
- forecasts for the market size for extended warranties and insurance linked to mobile and non-mobile consumer products up to 2016: assuming no significant changes in the number of manufacturer and retailer schemes, what factors will cause this sector to grow or decline in the next few years?
Table of Contents
0.0 EXECUTIVE SUMMARY
1.0 INTRODUCTION
What is this report about?
Rationale
The market for extended warranties and insurance for consumer products has been little studied
Evolving distribution channels both favour and compromise extended warranty provision
Methodology
Manufacturer and retailer survey
The survey's scope covers 135 manufacturers and retailers of mobile and non-mobile consumer products
Market data
Distribution channels for retailers
Most distributors of consumer electronics in South Africa operate offline-only or mixed retail models
Definitions
Extended warranties and insurance
Extended warranties and insurance linked to consumer products come in a variety of formats…
…and are frequently marketed to consumers under alternative titles
Premiums and other revenues
Operating models
PartnerBASE™ and market data annexe
Finaccord
2.0 WHITE GOODS
Introduction
Underlying market value and volume
The value and volume of sales of white goods has increased modestly in recent years
Manufacturers' original warranty length and consumer law
More than half of manufacturers offer only one-year warranties for white goods
Manufacturer schemes for extended warranties and insurance
Two manufacturers of white goods in South Africa have developed an extended warranty program...
Retailer schemes for extended warranties and insurance
... although 16 retailers of white goods have done so...
... with MasterCare identifiable as the most frequently-used warranty and service specialist...
... and with Hollard Insurance and Mutual & Federal also acting as external providers
A significant proportion of retailers with schemes run these on a captive or internal basis
MasterCare faced a number of serious organisational difficulties during 2012
Risk coverage of all schemes for extended warranties and insurance
Extended warranties for white goods are focused mostly on cover for breakdown
Independent distribution channels
Owners of white goods can also acquire extended warranties from at least two independent sources
Market value for extended warranties and insurance
Market forecasts to 2016
The white goods market is forecast to experience significant growth through to 2016…
...which will help boost the market for extended warranties
3.0 BROWN GOODS
Introduction
Underlying market value and volume
The value and volume of sales of brown goods has remained broadly flat in recent years
Manufacturers' original warranty length and consumer law
South African law guarantees goods for a minimum of six months
Manufacturer schemes for extended warranties and insurance
The prevalence of retailer schemes provides an obstacle to the development of manufacturer programs
Retailer schemes for extended warranties and insurance
Over a third of retail chains selling brown goods promote related extended warranties...
…with the partnerships very similar to those found observed for warranties for white goods
Risk coverage of all schemes for extended warranties and insurance
Few extended warranty schemes for brown goods include cover for accidental damage
Independent distribution channels
Market value for extended warranties and insurance
Market forecasts to 2016
South Africa's market for brown goods is predicted to return to modest growth...
…which should simultaneously drive progress in the related market for extended warranties
For more information kindly visit :
Extended Warranties and Insurance for Mobile and Non-Mobile Consumer Products in South Africa
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