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Customization Just One Benefit Of Colocation
If you're considering making the investment into your own web server that you own outright, and want to use a colocation host to house it, you've most likely heard of the benefits that come with this type of hosting. You'll have an entire server to yourself without needing to store it; and you'll also be able to use many of the host's resources with no additional cost. But with all the most common benefits of colocation, customization of both the hardware and the software cannot be overlooked.
With many types of standard web hosting, you are somewhat at the mercy of the web host that you choose. When you sign up you trust that your site will be placed on a reliable server. If that server continuously breaks down, you either need to live with it or, change your web host. However, that's not the case with colocation.
With this type of hosting, because you own the server, you can do whatever you want to it, whenever you want. If you find that your machine is operating too slowly and that users are waiting too long to get onto your site, you can upgrade it. If the server does continue to break down you can have ...
... it looked at immediately, or invest in a new one. With colocation, there's no waiting for the web host to have the time to look into your situation. You have the control to do it yourself.
Just as you can manipulate and use the actual web server any way you want (because it's yours!) with colocation, you can also do the same with software. Often with web hosts, updates for different servers will all come in at the same time, and they'll have to take the time to update each one. You could be waiting a long time, depending on where your site and server fall on that to-do list.
When you use colocation though, you can install updates or other software as soon as you want it. You will of course, have to pay for the software in order to install it, but this will also most likely be true for software that you want to use with any other type of web hosting.
Want to take advantage of having complete control over your server, but don't want to be the one actually going down to the data center and making all the changes? Most collocation centers will also have representatives there that don't only monitor the machines and the data center, but that can also manage your server for you. This makes it even easier to take advantage of different hardware and software options.
Colocation really can put complete control over a company's website exactly wehre it belongs – in the website owner's hands. And whether you want to be the one actually entering code and installing new elements on the server, or you just want to be the one dictating what's placed on the server, colocation could be a good option for you and your business.
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