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Web Design India: Why Is My Traffic Moving Slowly?
Companies that are new to SEO web design in India will always view plunging traffic as a time to panic. But unless you lose all your traffic in under an hour, there’s no reason to be overreact. There are over 150 million unique websites in the Internet and thousands are being created every day. When you throw a stone in the water, it creates a ripple. A huge boulder will naturally create a much bigger wave. This will cause your site to fluctuate. Wait for a couple of months at least before you start re-evaluating your website. It’s a different thing, however, if your website could not really take off the ground.
Optimize your website, not just content
You may have heard of the expression “content is king.” But most people take it to mean that you need to create interesting articles that are keyword-rich and filled with anchor-texts. Companies, however, forget that their websites needed to be optimized as well. It’s like spending so much money to advertise a new amusement park but when you get people to come there, they find out the rides don’t work. You need to invest in a specialist of web design ...
... in India with a good background on SEO.
Get outside help
Even if you are a small company but you hedge all your bets on your online business, it’s better to invest in a Website Design India with search engine optimization skills. The problem may not be your clients or the quality of your product, the problem is most probably your infrastructure. There may be videos, images and JavaScript more than you need in your website. Or the site itself could be too cluttered and there are no XMLS and sitemaps installed. This could have a negative impact on the ability of the search engines to crawl through your content and index your site.
Online marketing is just part of the process
You may spend oodles of cash on your advertising campaign and still find yourself at the bottom of the cesspool scraping for scraps from the other successful websites. You can always conduct a simple test to gauge the effectiveness of your site. Get random people, maybe even your own mother, to browse through your site without instructions. If your control group can make ‘purchases’ without any hitches, then you are on the right track with your web design in India; if not, then back to the drawing board for you.
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