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Exceptional Graphic Design Is Art Through The Creation Of Ideas

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By Author: Holly Madison
Total Articles: 9
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One of the most ubiquitous fields of art which has an effect on people day-to-day is graphic design. This art combined advertising form is crucial to many businesses. Drawing upon a number of disciplines which includes art, architecture, language, philosophy, and science this form of design responds both to intimate and public necessities by clearly communicating messages to the consumer. High quality graphic design is not only a pop art, but also a practical art through the visualization of concepts. Good commercial design doesn’t simply make something look pretty. Instead, it is always in the best interests of the client’s needs to create effective visual communication with the audience.
 
Always combining a complex mix of colors, shapes, typefaces, along with words and pictures, numbers and possibly charts, photographs and even illustrations, the artist orchestrates these elements to create a exceptional, instructive, surprising and most importantly memorable visual result. The most successful design creates ideas that inspire, inform, or captivate the audience. Every day we are simply bombarded with graphic ...
... design from the pages of newspapers and magazines, to every billboard, advertisement, and website page we look at. From business cards to corporate reports to business cards, to logos, credit cards, food packaging, to bus,train, and airport signs, and to even all that uneccessary mail, graphic designers have left their mark. Good design means beneficial visual communication and thus a relationship between the design’s concept and the audience.
 
Innovative graphic artists implement both image-based design and type-based (fonts / words) design when developing graphic design to convey a client's message to a particular crowd. Both visuals and text can create quite compelling combinations. By investigating the creative options presented by words via typography and images by means of photography, illustration, and/or fine art, designers construct and present their client’s message. When the creative process starts, artists need to work with the client to fully grasp the content and the objective of the message, as well as often working with market researchers and other specialists to understand the nature of the demographics. Once a design idea is picked, the designer may have all skills necessary or may collaborate with a number of other specialists including illustrators, photographers, typesetters, printers, and even web development firms or HTML programmers.
 
In addition to a broad grounding in fine art, the most successful artists in this field need computer software, marketing, and creativity, an extensive body of technical experience concerning special printing processes and limitations, paper materials, printing inks, digital file preparation, quality control, and troubleshooting. It is common to find artists who are adept in many programs with a broad knowledge and forms of design just as it is to find artists who work together. Web design plays a important role for many graphic artists, as well as motion graphics such as the titles for TV shows and movies. The expression “graphic design” is expanding as new technologies are presented.
 
So the next time your interest is drawn to a poster, a billboard, a business logo, a magazines/book cover, a brochure, or an advertisement and you respond, know that by means of design some business has communicated with you!

Whenever you find your attention is drawn to a poster, business logo, billboard, a book cover, a brochure, or an advertisement and you respond, be aware that with the use of graphic design some company has communicated with and perhaps even influenced you! In many ways, the discipline of graphic design now includes the visual components of web design.

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