Promote Your Site With Google Search Engine Optimization

By Author: Jhon Smith
Total Articles: 5
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In the search engine optimization process, the main objective is to make the website search engine friendly. Their main work involves in searching for the unique content in websites. While optimizing web page for Google, it should keep in mind that Google lists organic search results known as sponsored links. In Google search engine optimization process, crawling is an important step, where Google robot or spider known as Googlebot fetches the updated page to the index.


How does Google search engine works

When query is entered, the Google starts searching the indexes and list out web pages that are relevant to the queries. Relevancy is determined based on the PageRank which evaluate the web page based on the incoming links. Google fetches those link that are having good quality content.

Factors required for Google Search Engine Optimization
Some of the factors required for Google Search Engine Optimization are as follows:
• The title of the page should be given in proper way because Google looks at the page ...
... title on your website.
• Inbound link is the prime factor in Google ranking. Greater the number of link, more is the chance to get ranked in the Google.
• The next factor is good quality content with relevant keywords. Hence it is essential that you have plenty of good quality content with relevant amount of keywords.
Hence optimizing your site on Google is very easy and you can get lots of traffic but you need to remember some points that are specific for Google optimization process.
Ways to get your site optimized on Google top page
There are two ways to get your site optimized on Google top page.
• The first way is by paid advertising on Google AdWords. Payment can be done by two ways-Pay Per Click (PPC) and Pay Per Impression (PPI), where you pay a fee every time when users clicks on your link.
• The second method is by Natural listing which is generally based on Google algorithm. Ranking of your site depends on how popular Google sees it. There are many search engines that allows free submission of your site. This allows different search engines to know about your site.
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