123ArticleOnline Logo
Welcome to 123ArticleOnline.com!
ALL >> Computers >> View Article

Infusing Intelligence Into Its Search Engine: 'knowledge Graph' By Google

Profile Picture
By Author: Peter Evans
Total Articles: 76
Comment this article
Facebook ShareTwitter ShareGoogle+ ShareTwitter Share

Google has taken a big leap forward with its unveiling of Knowledge Graph, a gen-next kind of search engine, which is bound to expand its market share further. With this, Google has moved beyond keyword-based search, opening new frontiers for the company as well as the users.

Knowledge Graph is embedded in Google's search engine and is designed such that it understands real-world entities and their relationship to one another; not just strings of alphabets/words (Keywords). So, along with the conventional list of websites generated by the search engine for a particular keyword, Knowledge Graph displays a categorised list on the right-side of the conventional list, giving valuable data and hints to the user regarding the keyword he/she is seeking.

The following example will make the point clear regarding the concept. Suppose the user has typed in the keyword 'Bose'. Conventional Google search yields a list of websites containing the keyword. This list contains a mix of websites containing the keyword, immaterial of whether it's the website of state-of-the-art Bose sound systems or websites containing information ...
... about Satyendranath 'Bose' / Jagadish Chandra 'Bose' / Subhash Chandra 'Bose'. But, the new interface with Knowledge Graph embedded in it will yield two sets of lists:
Left-side of the screen containing the conventional list
Right-side of the screen, inviting users to select one of the options out of
Bose Sound System or
Satyendranath Bose or
Jagadish Chandra Bose or
Subhash Chandra Bose
Suppose the user selects 'Bose Sound System', the left-side list is filtered to yield results specifically for 'Bose Sound System' and on the right side, Google will push lots of ready-to-use information about the same and some valuable hints as well.

Important point to note here is that the information compered by Knowledge Graph isn't sourced from just a handful of websites like Wikipedia, CIA World Fact Book and Freebase; but a huge collection of websites, making the information highly comprehensive. Right now, Knowledge Graph contains over 500 million objects and over 3.5 billion facts about these objects and the relationship between them.

Knowledge Graph is available for US-based English language users right now and will be gradually extended to other regions. The feature is also available on tablets and smart phones. The redesigned search engine interface will prove to be of immense help in academics as well as for social media marketing company who wants to maximise on this added feature. Further, Knowledge Graph is one great way of retaining users in Google environment for long periods, which will enhance value for Google's advertisers. This in turn, will increase the revenues of Google by leaps and bounds. Again, this is expected to bring in lots of changes in online marketing techniques.

Knowledge Graph helps users to heavily cut down on their search-time so that they can effectively spend more time going through the information they're looking for.

For more information visit our website :http://www.logicservedigital.com/

Total Views: 191Word Count: 477See All articles From Author

Add Comment

Computers Articles

1. React Vs Angular: Which Should You Use To Build Your Startup In 2022?
Author: goodcoders

2. Php Vs Java: Differences & Similarities For Web Development
Author: goodcoders

3. Most Common Mistakes When Developing A Mobile App
Author: goodcoders

4. Hvac Market To Soar To $456.6 Billion By 2032: Growth, Trends & Innovations
Author: Rutuja kadam

5. Sports Analytics Market To Hit $22.2 Billion By 2032: A Game-changer For The Industry!
Author: Rutuja kadam

6. Bluetooth Printer: Efficiency & Portability Combined For Your Business
Author: srikanth

7. Mmoexp Cfb 25 Coins:master The Basics To Build Confidence
Author: kyw

8. Top 5 Marketing Resource Management Software Of 2025
Author: Ben Gross

9. Reliable Logistics Company In Saudi Arabia: Is Your Trusted Supply Chain Partner?
Author: IAP Logistics

10. The Rise Of Digital Marketing In Bangalore: Your Ultimate Guide To Choosing The Right Digital Marketing Agency
Author: Cubikeymedia

11. How To Select The Right Nema Power Cord For Your Needs
Author: Jennifer Truong

12. Top 5 Sales Intelligence Software Of 2025
Author: Ben Gross

13. Seo Company In India Increases The Fame Of This Country
Author: SEO Company Kolkata

14. Top 5 Marketing Intelligence Software Of 2025
Author: Ben Gross

15. Why Web Content Management Software Is Essential For Digital Growth In 2025
Author: dnd teams

Login To Account
Login Email:
Password:
Forgot Password?
New User?
Sign Up Newsletter
Email Address: