Submit Your Site To A Web Directory – The Benefits

By Author: Vikram Kumar
Total Articles: 9418
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How many times have you found yourself in need of a particular service but unsure of where to go to get that service? Your television amplifier might be on the fritz, for example, but you have no idea whom to approach to get it repaired. Some people might then find themselves flipping through the telephone book looking for electronics repair services, but the telephone book only lists companies under general categories, and does not provide specific descriptions of the services offered by those companies. Now if you are the manager or owner of one of those companies, you would probably want a more effective means of advertising your services to those who might find themselves in need of such services. The best way to do so is to submit your site to a web directory like the Arielis web directory.

There are a number of benefits that you can obtain by submitting your site to a web directory, the first of which is greater exposure. The internet, as compared to telephone books and other printed business directories, has many times the number of users, and the number of potential eyeballs looking at your company description ...
... is much higher online. Also, because it is easier to keep track of visitors to online web directories than it is to monitor the people who use printed directories, you have a better idea of the amount of traffic to a web directory and the type of people who typically visit a particular directory. This gives you much greater control over your target audience, and you can tailor your listings to meet your advertising needs.

A directory comprised largely of hardware listings, for example, would not be an ideal listing spot for a company that deals in fashion. This is probably an obvious point to make. However, there are greater subtleties along those lines. A company involved in the fashion industry might have the bulk of its business in apparel, whereas the majority of visitors to a particular web directory might all have been interested in styling consultants. These statistics will help you make a more informed choice of which web directories are ideal to list your site on and which you should avoid.

Unlike in most printed business directories, you have an adequate amount of space in which to display a description of your company and the services that it offers. You can tailor the description of your company to be keyword-specific, thus making it even more likely that you will attract potential customers who are inclined to patronize your business. You can also set up special landing pages for visitors who are being directed to your website from directories, and design those pages to make a particular impact on visitors and entice them to patronize your services.

There are many benefits to be gained if you submit your site to a web directory, and even more if you submit to multiple directories. By submitting to particular directories that have high volumes of visitor traffic directed toward your company’s specific interests, you can easily increase the volume of visitor traffic to your own website, and convert those potential customers into sales.

The benefits to be gained if you submit your site to a web directory are numerous, and the Arielis web directory will provide you with the greatest benefits thanks to its extensive reach and wide variety of listings.