Website Translation: Getting Started

By Author: Toby Brown
Total Articles: 9
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The main goals of a company website are to increase awareness, create interest and generate profits. One of the best ways to widen your brand’s reach is to make your website available in as many languages as possible. So, how do you do that exactly?

The translation experts at ACCU Translations have years of experience when it comes to multilingual translation and website globalization. To help you get started on your next translation project, we have put together some step-by-step instructions.

Find a translation provider with a good reputation: Nothing speaks to a translation agency’s competence quite like its reputation. A good translation company should be able to provide reliable and accurate translations in a timely manner. ACCU Translations has been providing happy clients with translation services for over 35 years; we are known for providing top quality translations in a timely fashion.
Know your budget: Before beginning the translation process, it is a good idea to have a clear understanding of your budget. Consult with your translation agency to find out average translation costs and work out ...
... a budget from there.
Understand your target audience: Having a good understanding of your target audience is key before starting your website’s translation. Who are they? Where do they live? What languages do they speak? Knowing this information will help you decide what languages and in what regions your website should be available.
Meet with the experts: Getting your website translated isn’t as easy as simply handing over your site’s content. In order to get the most accurate translation possible, it is imperative that you meet with the experts who are going to be translating your site.
Be prepared: When you meet with your translation experts, you will need to discuss your organization’s values, the type of language you would prefer, who your target audience is, etc. After all, a word-for-word translation of your website could turn out to mean something completely different from what you intended. Be sure to bring as much information as possible about your company so that your translation can reflect your vision as closely as possible.

Want to learn more about website translation and localization? Talk to an expert at ACCU Translations! We offer multilingual translation including French Translation, Spanish Translation, German translation and more!