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What It Takes To Join A Pr Company
Do you want to join a PR company with great reputation in the market? Quite possible; a renowned well-reputed PR firm will definitely provide for healthy career growth along with attractive pay package. However, it is necessary to have the necessary qualification as well enough market exposure to apply for a position in such bigger PR agencies.
What are the necessary qualifications to join a PR company?
The candidate needs to possess a minimum Bachelor’s Degree. The degree should be in any of the following streams: mass communication, journalism, communications, and marketing. However, any one from Arts or Commerce background can also apply for such jobs, but there should be necessary work experience tag pasted in their back. Joining the big PR firms may not be easy. It is quite competitive and definitely more challenging. Having a good educational background is not sufficient. Rather, there need to have a suitable work experience in the associated field. Most of the big firms ask for a minimum of two ears work experience. ...
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Beware of fierce competition. Candidates are plenty and slipping your feet is quite possible. Candidates with MBA backgrounds as well suitable work experience in small firms can gain higher advantage than those with bachelor degree and some wok exposure. Again, a person having ten years of work experience in the same field but with a bachelor’s degree will get more preference during the interview and selection session than a MBA professional with one or two years of experience.
Therefore, it can be seen that market experience is a necessity while speaking of job opportunities. However, that does not mean there is no scope for fresher. There are several small PR firms available, which can well be the starting point of your job career. By working in these small firms, you will be able to develop better communication skills and experience to work in this particular field. Any PR professional needs to have excellent communication skills and enough confidence to handle challenging situations with ease.
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