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The Software As A Service Market In Asia Pacific, 2005 To 2008: Blazing New Routes-to-market
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This report addresses the lack of coverage by examining the key trends in the Asia Pacific Enterprise SaaS market. A key focus area of the report is in providing an array of market data including market size and growth forecasts for key application segments of the enterprise SaaS market in Asia Pacific excluding Japan. A survey of CIOs and IT decision-makers at small and medium enterprises in Australia, China, India, Korea, Malaysia, the Philippines and Singapore assesses the level of awareness and adoption of SaaS in the region. The report also profiles leading SaaS vendors in the region, their offerings and business strategies.
Table of Contents :
TAXONOMY
What is Software as a Service (SaaS)?
Who is a SaaS Provider?
RESEARCH METHODOLOGY
Secondary Research
Supply-side Primary Research
Demand-side Primary Research
OVERVIEW OF KEY TRENDS IN THE ASIA PACIFIC SAAS MARKET
SMB and Large Enterprise Trends
SaaS Application Dynamics
Country Adoption Trends
Key Adoption Drivers
Barriers to Adoption
SAAS: SME SURVEY RESULTS
SaaS Awareness
...
... SaaS Adoption
KEY SAAS DYNAMICS BY APPLICATION
On-Demand CRM
Web Conferencing and Collaboration Tools
Back-Office Applications
Other SaaS Applications
Security as an Emerging SaaS Market Opportunity
On Demand Email
COUNTRY PROFILES
Australia
China / Hong Kong
Korea
India
Singapore
THE EMERGING SAAS CHANNEL
SaaS Vendors and Traditional Channel
Telecom Companies as Channel Partners
BPOs as Channel Partners
THE EMERGING SAAS ECOSYSTEM
SaaS Application Platforms
IBM's SaaS Showcase
Start-up SaaS Enablers
THE ASIA PACIFIC COMPETITIVE LANDSCAPE
Salesforce.com
WebEx
RightNow Technologies
Oracle
NetSuite
SAP
THE ASIA PACIFIC OPPORTUNITY
The SMB Opportunity
The ISV Opportunity
RECOMMENDATIONS FOR SAAS VENDORS
List of Figures :
Figure : Asia Pacific SaaS Applications Market Revenue (US$M) and Annual Growth, -
Figure : Asia Pacific SaaS Revenue by Application,
Figure : Asia Pacific SaaS Revenue by Country,
Figure : SaaS Awareness among Asian SMBs
Figure : SaaS Awareness among Asian SMEs, by Country
Figure : SaaS Adoption among Asian SMEs
Figure : Primary Reason for Adopting SaaS
Figure : Perceived Savings from Adopting SaaS
Figure : Primary Reason for Not Adopting SaaS
Figure : Asian SME SaaS Adoption Plans within Months among Non-Adopters
Figure : SaaS Applications Being Considered for Deployment in Next Months
Figure : On Demand CRM Market Revenue (US$M) and Annual Growth, -
Figure : On Demand Web Conferencing & Collaboration Revenue (US$M) and Annual Growth, -
Figure : On Demand Back-Office Revenue (US$M) and Annual Growth, -
Figure : On Demand HR Applications Revenue (US$M) and Annual Growth, -
Figure : Other On Demand Applications Revenue (US$M) and Annual Growth, -
Figure : Australian SaaS Market Revenue (US$M) and Annual Growth, -
Figure : China / Hong Kong SaaS Market Revenue (US$M) and Annual Growth, -
Figure : Korea SaaS Market Revenue (US$M) and Annual Growth, -
Figure : India SaaS Market Revenue (US$M) and Annual Growth, -
Figure : Singapore SaaS Market Revenue (US$M) and Annual Growth, -
Figure : Key SaaS Ecosystem Players
Figure : Asia Pacific SaaS Revenue Vendor Market Share
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