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Tips For Proper Marketing Timing And Time Management
To get the most for your marketing dollar, make sure you properly time your efforts. Take your time and carefully research and create a marketing plan that identifies your core marketing objectives and how they will be implemented and carried out correctly and with patience the first time around.
Don’t waste time telemarketing when nobody’s there. Find out the best time to call. Never rush through the creation of your marketing materials. The key words to keep in mind here are economy and quality. Remember, when it comes to marketing, speed can kill. When relevant, tie your message to what’s going on in the world. Try to ensure that your direct mail package arrives on weekdays. Don’t launch your marketing too soon. Make sure you have worked all the bugs out, that your salespeople know all the facts, and that you can deliver on what you promise. If you are in retail, wait a month before you have your grand opening celebration. This way, you will be more practiced.
Moreover, in an attempt to judge and exploit changes in customer behavior, various alternatives ...
... will become apparent. Don’t take time or invest a lot of money analyzing these alternatives unless you are sure that there is a good probability of success. The name of the game is to locate various areas of business opportunities and to judge their commercial feasibility within a reasonable time frame and in a cost-effective manner.
Many entrepreneurs are task-oriented to a fault. They forget that a result is more important than a task. That is not to suggest that tasks in and of themselves are unimportant; obviously you must engage in tasks in order to achieve results. The trick is to maximize a particular set of tasks to achieve a result in the most optimum and efficient way. Some people just keep doing tasks and achieving nothing in return.
As an entrepreneur, you must know how to deal with telephone interruptions, visitors dropping in without appointments, cluttered desk, fatigue and failure to set up clear lines of responsibility and authority. Effective management of your time, therefore is the key to ultimate entrepreneurial success. It will help you stay focused and organized. The best ways of effective time management are:
1. Contract out tasks you do not have the expertise to complete
2. Start with the most worrisome task
3. Complete deadline work early
4. Know your capacity for stress
5. Take advantage of down time
6. Reevaluate your priorities and make sure you have some fun. A good sense of humor can certainly keep most problems in perspective.
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