3 Tips To Improving Your Website Performance Without Spending A Fortune

By Author: Jayneel Patel
Total Articles: 97
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Sloppy online sales and withering customer base are alarming signs of a sick website. Does this sound similar to your situation? If so, your website needs urgent attention and its time you engaged an expert web developer to get it back on the track. Worried you might have to give your budget a toss for availing the services of a professional web developer? Well, not necessarily. Here is what you can do to improve your website’s performance without hurting your pocket.

Tip #1: Know what you want on your website.

In the crazy race of beating competition, it often happens that one falls prey to hasty decisions. Avoid this. Make it a point to scan your business environment, identify key influencers in your industry and study what value offerings your customers seek from your company. This will give you a wealth of information about what features you need to add on your website to meet current requirements.

Jot down the functionalities that need to be added on your website to help you to convert more of visitors into paying customers. Say, your website works on PHP. Hire an offshore PHP web developer, hand ...
... him over your list and poof you are done. The turnaround time is low plus you pay for only the services you use. No operational overheads.

Tip #2: Connect at an emotional level.

Often minor things make the biggest impact. Say, Christmas time is around the corner. Bring the Christmas feel on your website with themed web extensions or template. Visitors would want to keep coming back to your site to see the Christmas delight. It’s no rocket science that more visitors eventually turn into more leads.

Here is what you need to do to connect with your customers. Take out two hours every week to assess how your website is doing in terms of generation of inquiries or online sales. Of course, internet marketing campaigns help you to create a buzz for your business, yet it is the make of your website that prompts visitors to place the order.

If your website is on PHP, you have a wide access to free templates and extensions. All you need to do is to engage a PHP web developer to integrate it on your website. It’s that simple.

Tip #3: Mend the leakages.

Wear the detective’s hat and embark on your expedition to check how well the internal pages are linked. If a click on the contact us tab takes you to the careers page, jot it down and get it corrected by a web developer. Check out the landing pages and product description pages. Do they have sufficient details on them? Is the cart abandonment rate high because of faulty integration? Fix the flaws and you are back to being profitable.

PHP web developer is your best ally to fix your PHP website development and turn it into a money spinner. OpenXcell Technolabs has experience of deploying over a hundred of PHP websites. Our PHP solutions are affordable. Reach us on http://www.openxcell.com/