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How To Dramatically Increase Sales By Using Audio On Your Website, Part I
When you add audio messages to your website, this will help your visitors to get a better handle on the products or services you have to offer. By using audio on your website, you are creating a certain bond and rapport with those who visit your online real estate. The audio gives them a feeling of being more at ease with you, as well as with the products or services you are offering.
Audio gives your website a human dimension. You are no longer just another website among the many hundreds that a client may visit. By the addition of audio, you make your website appear to be more trustworthy and professional.
The following examples are how using audio may enhance your website:
Personal messages
You may put an audio welcome or introduction as soon as people come to your website. This is an excellent way of introducing yourself, your business, and the services or products you have to offer. Visitors to your website may not get a chance to read all of the content on your website or they may not even remember half of what they read. A personal message will increase the likelihood of your visitors ...
... remembering the information about your services or products.
Audio testimonials
It would be a great idea to add audio testimonials to your website. This lets your visitors hear what your customers think about the products or services you are selling. This not only adds to your credibility, but your visitors can hear other enthusiastic voices praising you and your business.
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