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21 Ways To Use Your Call Tracking To Increase Your Golf Advertising Roi
Give your golf club marketing strategy an upgrade with these 21 ways to increase your ROI using call tracking:
1. Assign a number to your ad in the yellow pages so that you can track how effective this particular golf advertising method is working and whether you should expand or downsize it.
2. Test bigger golf advertising campaigns like billboards by assigning a specific toll-free number to the campaign. That way, you can control your spending, track exactly what you’re earning, and decide how to move forward.
3. Put a different number on your business card to track the success of this golf club marketing strategy.
4. Assign a specific phone number to your radio ads so that you can gauge what percentage of your callers are responding to your radio ad campaign.
5. Put a different number on your web site to take advantage of one of the cheapest and most effective way to implement call tracking.
6. Assign different numbers for landing pages on your web site so that you can determine which online golf advertising strategies are working best.
7. Use call tracking to test different ...
... email offers and see which one works best to bring in potential members and revenue.
8. Assign a specific number to all of your local SEO efforts such as Yahoo and Google Places ads so that you’ll know how effective this golf club marketing technique is for bringing in new leads.
9. List a tracked number on your Facebook page so that you’ll know how well social media is contributing to your golf advertising campaign.
10. Upload your promotional videos to YouTube and include a tracked number to gauge how many potential leads come from this particular source.
11. Assign a different call tracking number to each of your PPC campaigns so that you’ll know which you should be devoting the biggest chunk of your budget to.
12. Include a call tracking number on your email signature so you know how many leads this golf advertising method is generating.
13. Write an e-book (or have one written) and include a specific number to determine what impact the e-book has on your golf club marketing campaign.
14. Assign specific numbers to each of your magazine ads and you’ll be able to tell which advertisement is having the biggest effect.
15. Leave voice mails advertising a new offer or promotion, and a specific number that the customer can use to call you back.
16. Use banners instead of billboards if your budget is slim, and include a tracked number to determine how much it is contributing to you golf club marketing efforts.
17. Include a call tracking number on your Google AdWords Ad to ensure that you get accurate information about how this golf advertising strategy is working to not only generate web traffic but calls as well.
18. Use call tracking to record conversations between your staff and potential leads to ensure optimal customer service.
19. Include call tracking numbers on all promotional items that your golf course or private club gives away for free so that you can see how effective these items are in increasing leads.
20. Use a call tracking number on your first TV ad so that you can determine whether this expensive means of golf advertising is really worth it.
21. Use call tracking numbers in all of the newspaper ads for your golf course of private club to track their effectiveness.
To find out more about call tracking and how it can increase your course or club’s ROI, visit www.icptoday.com or call 866-636-6789.
About us:
Increase Club Profits is a unique Golf Marketing and Cost Reduction company that helps drive sales and membership while reducing clubs operating expenses without sacrificing quality or service. If your club needs more golfers or members click here http://icptoday.com/ for more information.
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