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West European Market For Women's Hosiery
West European Market for Women's Hosiery
The West European market for women's hosiery—comprising nylon tights (pantyhose), stockings and hold-ups, knee-highs, and ankle-highs—amounts to 1.63 bn pairs a year, worth US$3.75 bn at retail level. This implies an average unit value per pair of US$2.30—although stockings are more expensive than tights while knee-highs and ankle-highs are less so.
The hosiery market has been in significant decline over the last decade. Between 1996 and 2005, sales fell by 28% in terms of volume, and by 33% in terms of value. Several factors have contributed to the decline, including the popularity of wearing trousers and jeans in preference to skirts and dresses, the trend for more hard wearing opaque products, technological advances in yarn which have also made the product more robust, fierce price competition from supermarkets which sell multipacks at low prices, and the movement of production to lower cost countries.
In this environment most of the major brands and manufacturers have suffered and there has been some consolidation of suppliers. Italy remains ...
... the largest European producing country and its exports are present in all the major country markets. The largest national market within Europe is Germany, followed by Italy, France and the UK. The only major country in which prices have not fallen is Italy—probably as a consequence of its highly fragmented retail distribution structure.
For the future, further falls are forecast in both volume and value, but they will be less dramatic than they have been in the last decade
Table of Contents :
SummaryÂ
Introduction
Product Definitions
Development of Hosiery
Data Sources and market estimate methodology
Composition of the West European market
The market for women's hosiery in western europe
Sara Lee
Golden Lady
Kayser Roth
CSP International
Wolford
Falke
Other Brands
Ergee
Kunert
Brands and Retail own label
Market estimates for women's Hosiery
Market size and prices, 2005
Trends in consumption per head by country, 1996- 2005Â
Trends in average retail prices, 1996-2005
Market estimates by product type and styling
prices
Channels of distribution of women's HosieryÂ
Changing shares of different distribution channels
Brands versus own-labels
The Future for hosiery
Â
List of tables
Table 1: Western Europe: size of the women's hosiery market by major country, 2005
Table 2: Western Europe: hosiery consumption by major country, 1996 and 2005
Table 3: Western Europe: hosiery prices by major country, 1996 and 2005
Table 4: Estimated hosiery sales by leading West European hosiery companies, 2005
Table 5: Western Europe: breakdown of women's hosiery consumption by major country, 2005
Table 6: UK: price of 15 denier sheer plain tights in various retail outlets, Sep 2005
Table 7: Shares of the UK hosiery market by price point, by value and volume, Sep 2005
Table 8: Western Europe: general trends in hosiery distribution channels by market share, by value,
1996 to 2005
Table 9: Western Europe: market shares of hosiery distribution channels by major country, by value,
2005
Table 10: Western Europe: distribution of brands, retail own label and anonymous labels in the hosiery
market, by value, 2005
Table 11: Western Europe: forecasts of women's hosiery consumption by volume and value, 2012
Table 12: Western Europe: women's hosiery consumption, 2005 and 2012
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