Subjot: The New Twitter

By Author: johnmaurice
Total Articles: 9
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What is Subjot?
Subjot lets you follow your friends in the subjects that interest you.
Of the hundreds of tweets that crowd your stream everyday from the hundreds and thousands of the people you follow how many do you actually read? Will you be interested if someone you follow for their important WordPress tweets gets lost under all the noise of the people you follow. I as a tweeter will not use the platform to know about some not-so-useful and often spammy text ads but for some great and important tips primarily focused on the areas of my interest. This problem have been aptly defined by Chris Carella, the founder of Subjot. In his bio when asked, “How and when did you and your wife first come up with the idea for Subjot? Has it changed much during development from your original plans?”

It started with a Twitter experiment last year when I tried to double my followers. I monitored how many followers I gained or lost after each of my tweets and retweets. Tweets about startups, apps or NY tech gained followers. If I posted about any of my interests outside of tech, I lost followers. It’s a publishing ...
... problem. When you build an audience around one subject, it becomes uncomfortable to share content about your other interests.

At the same time, I was frustrated with my Facebook feed. I want to keep in touch with my Facebook friends, but I don’t share all of their interests. It’s a subscription problem. On today’s social services, I subscribe to all of your content regardless of the relevance.

Subjot tackles both the subscription and publishing problem by having a subject assigned to each post. People can pick which subjects they want to follow. It allows you to share more content without worrying about spamming people, and at the same time keeps your incoming feed filled with only the posts you find interesting.

And this is not only true for Chris but also for all twitizens. The noise in our streams are most of the times more than we can handle. It is so filled with not-so-useful stuff that the useful stuff somehow gets lost under hundreds of tweets, updates and so on. Google+ gave us a solution in the form of circles which has been by and large effective but at the same time quite robust. StumbleUpon was also similar just that it allowed you to browse sites. The need of the hour was a service focused on topic based sharing. Though it is yet to be seen if Subjot can fill that space.. But yes since being in the space from for nearly a month now it has indeed seen over a few thousand active users and quite a few thousand subjects which makes it quite an interesting social experiment to watch.

Right from the sign-up Subjot makes the user have a personalized feel to the website with the use of Facebook and Twitter API integration which allows it follow your online network