Introduction To Online Classified Ads

By Author: Rohini Sharma
Total Articles: 12
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Traditionally, classified ads are advertisements found in local news papers or magazines. It may be simple text advertisement bearing the name of the business and a tagline, or it may also be an elaborate ad with photos, colors texts and the company logo combined. Classified listings can be categorized according to the type of product and services that a business offers. For many years, this has been the marketing strategy used by many businesses.

Today, classified advertising had expanded to different form. Advertisements can be seen and heard in both Television and radios. With the introduction of internet marketing, classified advertising has also found its way on the internet. Unlike a typical printed classified advertisement, online classified ads have lower pricing rates so most businesses can afford to use this marketing strategy. In fact, some sites even offer free online classified listings. Craigslist is none of the first websites to provide free classified listing services. For this reason, even individuals can post their own personal announcement for free.

Advertising appearing in newspapers ...
... that is arranged according to specific categories or classifications. The text of the advertisements is set in the same size and style of type and the ads are usually without illustration. The three major headings are Employment, Real Estate and Automotive, although there are many additional categories ( eg. Business opportunities, Lost and Found, Pets, Personals and Legal Notices. Classified advertising is usually located in its own separate section of the publication and has its own rate card. It is responsible for a major portion of the publishers revenue. Rates are based on the amount of space, words or line of copy and the length of the time the ad will run. The Longer the run, the cheaper the per diem rate will be. Since two basic categories classified and display advertising, classified advertising is sometimes called undisplay advertising.

Advertisement online is one of the most popular and wisest ways to reach the people all over the world. With the internet advances communication can easily be transcribed from one country to another. For a online advertising comes in many different forms. These include the following- Media Ads, Banner Ads, through the search engine result page, the different social networks such as Facebook and Twitter, online classified advertising.Although such advertisement is considered to be cheap and for some. These sensible and civilized entrepreneurs would make it to the point that their ads do not point that their ads do not simply catch the attention of the viewers or consumers to be clicked and later on lead these poor people into a harsh, foul and adult website. The privacy and even the reputation of one site over the other then are pretty much destroyed. Hence it is very much advised for most entrepreneurs, especially the young ones, to try and apply more technical security system in handling the visitors of the site.

Classified Advertising is a form of advertising which is particularly common in newspapers, online and other periodicals which may be sold or distributed free of charge. Advertisements in a newspaper are typically short, as they are charged for by the line, and one newspaper column wide. Classified advertisement are much cheaper than larger display advertisements used by business ad are mostly placed by private individuals by single items they wish to sell buy.

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