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Oakley: Visors And Sunglasses
While the stylish Oakley eye-wear company makes some of the most fashionable high-end shades and ski masks around, there are a variety other products the company provides the public. Nowadays, a series of styles of footwear, handbags, timepieces, prescription glasses and clothing items are advertised under the Oakley brand: that's pretty remarkable for an organisation that was started in the back of a car!
The innovations placed into an Oakley product often knock out competitors, this includes Oakley's highly noticeable 'O' brand that often presents itself on the sides of most of their shades and goggles. More recently, the unique skull logo is also making an impression on youths, who are apparently gaining a liking for Oakley branded wear.
Oakley is the brainchild of Jim Jannard, who in the year 1975, started selling, what was called at that time as, "The Oakley Grip" from the backseat of his vehicle. While touring motocross events, Jannard sold the grips to riders, who went wild for their uniqueness. The Oakley name garnered a reputation through word-of-mouth, but as the grips were often hidden in motocross ...
... competitions, they suffered a poor degree of exposure. In 1980, Jannard made a pair of goggles he had named the "O-Frame", which showed the classic Oakley brand on their. This was to be the first time the brand "Oakley" became clearly visible.
In 1984, the "Factory Pilot" (sun glassess in the same fashion as the O-Frame) was released. Factory Pilots were made of plastic and offered changeable lenses. They rapidly became the choice for professional bicyclists, such as Tour de France winner, Greg LeMond. The coming times saw the creation of many other sunglasses, including the Blades, Razor Blades, and the Mumbos.
Many people praise the quality of Oakley products and are happy to spend their money to own an authentic pair of sunglasses, sports eveshields or ski goggles. Oakley's compliance to the basic impact and high impact safety under ANSI Z87.1 requisites also attracts many buyers.
The materials used and the fabrication of Oakley products have also acquired a reputation as some of the finest available. The trusted brand is additionally responsible for setting a trend in eye-wear prices that carries on influencing present market trends.
Interestingly, Oakley frames are fashioned from materials that the company has given their own names to. For example:
* O-Luminum is the name given to an aluminum alloy used to produce some Oakley glasses, such as the RazrWire.
* O Matter is the name given to the nylon composite found in most of the plastic eyewear that Oakley makes.
* X Metal is the titanium alloy utilised in the "X Metal" line of Oakley products.
* Many people are also fanatical about the patented Oakley lenses, which provide impact protection and block out all types of Ultraviolet and dangerous blue light.
Through the years, Jannard's aim to create and market products that worked more effectively and pushed the boundaries of technology and physics has become a huge success story. Today, those years of Oakley creativity and imagination have led to more than 540 copyrights that touch the lives of millions in more than 110 countries world wide.
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