Effective Club Marketing Using Icp Services

By Author: Icptoday
Total Articles: 17
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A lot of golf courses who want to gain an edge in this highly competitive industry attempt to achieve it by continuously dropping their prices. Without doubt, this club marketing strategy will fail because over time, you will be creating a perception that what you are offering is a discount golf facility. Cutting your prices is eventually a losing strategy so instead of discounting your prices, add value. When you add value to your services, you can increase your prices instead of decreasing them.

In order for your golf course to gain a competitive edge, you need to focus on finding creative methods that can differentiate your customer service. Effective marketing starts by increasing the demand and at ICP, golf marketing services are focused not only on increasing sales and membership but reducing the overall operational cost as well. Exclusive ICP services designed for driving sales and increasing membership include:

• Customer Relationship Management
• Club Marketing Machine
• Club Marketing Concierge
...
... • Search Engine Optimization
• Website Design Hosting
• Video Testimonial Service

By using ICP services, you can make sure that you are using a proven golf marketing strategy that will make your golf course a thriving business. Only at ICP will you learn about other things that can help you reduce your operational cost without having to sacrifice the quality of your service. From water to waste and recycling programs, to food and beverage management; these are just some of the expense areas that Increase Club Profits will help you reduce cost.

Golf advertising need not be an expensive affair. Using third party services like ICP to help you drive sales and membership up and operational costs down. There is a big chance for your golf course to gain a competitive edge without having to drive down your prices. The effective service they provide can help increase your profitability while building your brand at the same time.

About ICP Services
Increase Club Profits (ICP), with its twelve years of experience and proven track record is familiar with all the challenges that every course or club faces. ICP services are focused on helping drive the expense line down and the income line up using unique strategies that go above and beyond the normal capabilities of your staff. Forget your old golf advertising or marketing strategies. Let ICP show you how to potentially get all of your marketing paid at no cost to you for the next 36 months and still have money left over.

About us:
Increase Club Profits is a unique Golf Marketing and Cost Reduction company that helps drive sales and membership while reducing clubs operating expenses without sacrificing quality or service. If your club needs more golfers or members click here http://icptoday.com/ for more information.