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Food Coupons Most-sought After Things Of The Bargain Hunters
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Food coupons are the most sought after things of the bargain-hunters foraging discounts on meals and grocery items. Brick and mortar retail outlets offer a plenty of discounts-bearing vouchers to the visitors to increase sale and instill in them loyalty to the merchants. Comes the online coupons and both food and beverage shopping rises and sale volume accelerates.
Especially, the inclination of customers towards price concessions on food items ramped up in the wake of eroding buying power. High inflation dampened the consumer spending in North America and parts of Europe.
Despite rebounding income level, food and beverage retail industry will not likely to see as remarkable growth in the developed countries as in the emerging economies where demands for convenience foods are growing leaps and bounds, according to the industrial experts.
These economies are passing along a transition phase undergoing shift in buying patterns, according to IMAP’s Food & Beverage Industry Global Report 2010.
Annual growth rate of ready meals was recorded at 26.9 per cent in India during 2003-2008, fastest ...
... as compared to Russia (19.4 per cent), Brazil (18.2 per cent), China (11.8 per cent), UK (2.8 per cent), and US (2 per cent).
The consumers prefer to pay visits to super and hypermarkets for groceries shopping. Global food retail industry is expected to reach USD5 billion by 2013 from USD3.9 billion in 2008, reveals US-based International Network of Mergers & Acquisitions Partners (IMAP).
Unquestionably, food coupons are the only means of stirring the taste buds with exquisite ready meals that are sometimes beyond the reach due to their prohibitive prices. Delectable cuisines, savory delis, and soul-levitating foods are liked by all and sundry. When good food goes down the taste buds, it pulls the taker figuratively off the ground.
Critics raise questions over the quality of discounted foods amassed in the retail outlets or online shopping centers. However, too food coupons are plastered on the showcases of famous internet retailers carrying most often international brands of Nestle, Kraft, and Unilever.
The bellwether of retail industry Wal Mart is also not behind in the race of food coupons marathon. It also offers discounts on delis from its counters. Cherylse and Abestkitchen are renowned for their food coupons and vouchers.
In collaboration with partners or independently, restaurants and food processors give discounts on food and beverages and grocery items.
Discounts do not weigh on the profitability of businesses. Numbers of units sold increase as customers are attracted to the price-cuts.
Author Bio:
Tariq Saeedi is an expert writer and editor, he has been writing for several online and offline publications. He holds a marketing degree and currently working for Group Buying Website, Dealaboo – www.dealaboo.com
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