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Jeanswear, A Necessary Reflects Lifestyle
Pat Tunsky is a creative director of fashion advertising sales and procurement advisory firm in the Doneger group, New York. Recently, she reviewed the types of clothing in Europe's major fabric exhibition and retail shops in Milan, Paris and London. Do you want to know her evaluation? ' jeanswear will continue being a kind of necessities that reflect lifestyle', Tunsky asserted. With more and more consumers are not only keen on wearing jeans, but also start to shopping jeans shirt, short skirt, blouse, shorts and jacket, the global jeanswear ownership is rising.
'American cotton company lifestyle monitoring system TM' shows that the average number of jeans owned by every consumer have risen to 13 pairs in 2006, compared with 11 pairs in 1999.The rate grew nearly 20%, and most notably are pants and jeans skirt. So to speak, nearly every customer in the world has the clothes with jeans material. In 2006, 94% customers in the world have a jeans product at least, compared with 2003 up 4 percentage points. The consumers of jeanswear keep endearment to jeans. We can find out many reasons. In the consumers being tracked around ...
... the world, six of every ten people wear jeans for liking the feel of denim material. This ratio is rising since 1999.
Jeans wearer like the weight sense of jeans too. We can buy kinds of jeans styles in the market. Three-quarters of respondents expressed that they like the style of jeans garment at present. 67 percent of people said that they enjoy the process of chasing jeans tide, and always search the fresh elements in the loving clothing type. Tunsky points out that as fashion trend is becoming increasingly delicate and details, jeanswear manufacturers will respond to the development of the latest fashion trends. At the same time, some innovations such as the jeans can be worn in two sides, jeanswear industry is of great confidence to this kind of fashion in the future.
Many cloth brand that did not produce jeans before change to join the industry. Plan B is a garment production company whose head office is located in New York. The company has its good reputation by virtue of their landmark designs of jeans evening dress, jeans coat and jeans casual dinner jacket. Plan B Spend a lot of time and energy in creating exquisite craft processing methods, such as fold by hand and decorate folds. If the technology is generally applied to the recreational bull-puncher type clothing, that will appear perfect and unexpected effects.
The growing applications and various kinds of requirements promote yearning of the new style of jeanswear in the worldwide. The consumers of Mexican own more jeanswear than American or other places. Mexico consumers per capita has eight jeans. 79% of people say they plan to buy a pair of jeans at least in the next several months. The jeans wearers of American and Thailander own large amount of jeans too. According to statistics, says that the average costomer owns 16 pieces.
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