Expert Magento Developer Knows How To Play With Feature-rich Technology

By Author: Smith Matthuw
Total Articles: 13
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A Magento developer is a skilled “architect” who uses an open source e-Commerce platform called Magento. In an era of open source technologies, Magento enjoys a privileged position among the community of Magento developers. There are many reasons though for this privileged and envious position that it has managed to occupy in this cut-throat competition. Before analyzing those reasons, it would be important to know why the businesses prefer to have services of the companies that offer Magento development. Here are some of the reasons:

• Flexible
• Cost-effective
• Agile
• Scalable
• Can be easily integrated with other applications
• Search Engine Optimized

This list can still go on. However, for the sake of not appearing longish and boring, let us discuss the major point against the backdrop of these points. When an online merchant is all set to create a feature rich website, above mentioned points serve as check points to select the correct and highly skilled companies that offer Magento development and also house sharp and knowledgeable Magento developers. The cross-platform ...
... and cross-browser technology is search engine optimized which means that search engine loves the sites developed using this technology! And, this is precisely the reason why developers advise online merchants to use this e-Commerce platform. Magento auto-generates site map on the site along with popular search terms page. When online merchant opts for this technology, they are guaranteed to have Meta information for products and categories along with search engine friendly URLs. Rewriting of URLs gives full control of URLs.

Also, Magento technology allows the developers to handle the management of the site in a much better way than any other e-Commerce platform. Using this technology, a Magento developer can handle multiple websites and online stores from a single Admin panel. Since it is a multi-lingual e-Commerce platform, it can be customized as per the needs of online merchants. Online merchants can give the users a safe and secure experience of multi-currency transactions by providing authorization roles. Its seamless integration with other enterprise resource planning makes it a preferred choice of businesses as well as developers. It is mandatory for modern businesses to have sound Customer Relationship Management (CRM). Hence, it is important that their CRM systems are compatible with the web technology as well. Magento being a technology that easily integrates with other applications as well allows hassle-free and seamless integration of CRM features as well. The obvious consequence of this seamless integration of all CRM features with Magento is gathering of all the necessary database and content management in CRM system. This wonderful feature of integration brings variety of features and functionalities to the Magento online store.

Besides these features, Magento development services also include international support, marketing tools and promotions, site management, analytics and reporting, shipping, customer relationships, order management, mobile e-Commerce. Though, the technology being a feature-rich open platform, it is necessary that Magento developers are experts to utilize these features. Because, it is not enough to have a feature-rich cross-platform and cross-browser platform, but, it is equally important to have the experts who know how to chisel it and make it operational for the right purposes and for the right people!