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Are You Missing Out In The Hospitality Wear Market?
Do you as an event merchandising gift business also sells hospitality wear? If your answer to this question is no; then why not? We're found that many companies overlook this hugely growing market as they think that it isn't right for them. However, we're sure that many companies would benefit from it if they really got to grips with the possibilities available.
Hospitality wear is a huge industry, encompassing everything from aprons to shirts to specialist items. Of course, most hospitality clients wish to have their branding embroidered or printed on the garments. This opens up a whole new world of earning potential. One of the best things about this side of the garment and embroidery market is that it isn't saturated and is quite profitable.
From my experience working as a supplier, I found that big hospitality companies make great clients. Via our customers, we've been able to supply many of these companies with a whole range of hospitality wear, beautifully branded with logos, promotional images and even staff names. Some of our biggest hospitality clients have hundreds of employees, equating to ...
... an awful lot of branded polo-shirts, ties, trousers and chef whites that requires personalisation.
In addition to these big hospitality clients, we also work with pubs and cafes, butchers, bakeries, grocery shops, food delivery drivers, snack vans the list is almost endless! Often these customers will be delightfully easy to work with, and will come back to you again and again with repeat orders.
In conclusion, if your embroidery or garment company isn't topping into the hospitality wear market - I'd love to know why. Apart from just focusing on one stream of income selling corporate gifts (i.e. engraved pens, engraved merchandise or engraved tankards), look into supplying the hospitality trade. Here, you will find a huge variety of suppliers and garments available for you to introduce your client to. Potentially increasing your earning and bringing you bigger clients that has extra branding requirements. All this would lead to strong customer relationships and repeat business in the future.
Janet is an expert in giving wording and fonts arrangement advice for engraved tankards and engraved goblets. Visit Pewter Art UK for more pewter gifts idea. http://www.mypewterart.co.uk
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