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The Boom Of Small Business Consulting
Local marketing of your consulting business
The offline world is crying for help! They’re crying for YOUR help! As an internet marketer, have you any idea of just how much your skills are in demand in the offline world? Many, many small businesses are looking for someone with the correct skill set to help them achieve a presence on the World Wide Web. This presents a huge niche for small business consulting for the online marketer.
Ninety nine percent of all small businesses are lagging behind with their websites that is, if they have one at all. Business owners are usually so caught up in the day to day operations of running their businesses that they’ve barely a second to spare, let alone think about what the internet can do to enhance their business.
As an internet marketer, this provides you with a perfect position to capitalize on this situation. Small business consulting is a very profitable and resourceful venture and it can be done ‘in your own backyard’ meaning, local businesses are everywhere and in dire need for your small business ...
... consulting services!
The boom of offline consulting
Offline consulting of internet marketing, particularly small business consulting, has grown very rapidly in the last few years and will continue to do so at break neck speed. In fact, in some circles, small business consulting is known as ‘the new rich’ because of its lucrative nature. Many small businesses have a website these days, but that’s about it, they haven’t the faintest clue about SEO or Google rankings and this is where the offline consultant comes into the picture.
With the correct strategies employed, they should be able to drive extra traffic to their business which will in turn generate more leads which will convert to more sales, and thus higher profits for the business.
Promotion ideas
Having a well prepared strategy to help these businesses is a pre requisite. There are many different methods and ideas that can bolster their online presence. Here are a few examples:
-Creating a customer and prospect email data base system, this is the very core of the business; however, most businesses will have this set up already.
-Make sure that all sales material is up to date and displayed effectively on the site with the correct format for online distribution.
-Check all the copy writing of the site, better copy writing equates to more sales!
-Optimize their websites with all SEOs
-If they haven’t got a website yet, then offer to build them one and display all the benefits clearly in an effectively worded presentation.
This is only a tiny fraction of what is achievable with small business consulting. Brick and mortar business slowly evolves into the digital world and it is up to you to help them get there! Remember, a good consultant always asks for referrals, and if you do a sterling job for a client you can be guaranteed they will talk about your small business consulting skills!
About Author:
Internet marketing expert Jason James reveals how to get any local business to the top of the Google rankings quickly and easily. Hurry, This 100% free seo search engine optimization video training course, valued at $197 can be downloaded here: http://www.jasonjameshelps.com/google-secrets/
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