Google Seo Training

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The value of a marketing plan that focuses on effective Google SEO (Search Engine Optimization) strategies is obvious. If you are seeking training on SEO then you are seeking training on Google as obviously Google continues to dominate web search with close to 250 million searches per day!

Before moving forward on Google Training you first need to get a quick reality check about Google and SEO in particular.

1. SEO is expensive
2. It takes considerable time to see significant results.
3. SEO is forever meaning that you can’t stop SEO because your competition on page 1 never stops. Any stoppage or interruption might be followed by lesser results.
4. Everyone says they want to be on page 1 of Google; but few are actually willing and able to do all of the things that must be done to actually achieve these positions and maintain them.

Since SEO is expensive it follows that there are those on the web promoting training specifically for SEO, specifically for Google or both. These courses, online and offline, tend to ignore the reality check you just read. It is ...
... not a matter of a training course or a seminar that can actually train you for Google SEO. It involves much more than a one day or one week training course. In fact, much more than is offered through these courses can be found through the Google Webmaster Tools which is free, very clear and comprehensive. Spending real time to read and understand just what is contained in the Google Webmaster Tools will give you a great start on your road to Google SEO success.

Google Webmaster Tools is just the start. You also need to keep up with the updates and changes as Google updates this information all of the time. Just consider some of the changes that have occurred just in the past several months that affect SEO and its processes: Google Caffeine and Google Instant. A training course can’t train you for that if you took it a year ago. Google SEO Training is a constant process and requires anyone who seriously wishes to achieve expertise in SEO to pay attention to the constant addition of new factors that affect SEO results.

Possibly the best way to get Google SEO Training is to seek courses, seminars, and webinars all of the time that focus on the following key cornerstones to Google and SEO:

1. Keyword / Phrase Research
2. Onsite Optimization
3. Offsite Optimization, Content and Backlink Growth
4. SEO Copywriting
5. Conversion Optimization

All of these areas are well mastered at Optimum7 and are extensively written about throughout our website and blog.

In addition, seek out Internet Marketing conferences. We attend certain SES (Search Engine Strategies) conferences held around the country and also Pubcon which is typically held in Las Vegas annually.

SEO Training with a focus on Google is certainly important. We recommend a focused long term approach rather than individual seminars or training classes. We also recommend paying close attention to Google and their recommendations.

If you are a business that seeks Professional SEO, Google Optimization or SEO Training, seek a full service Internet Marketing Company who can demonstrate page 1 results for highly competitive industries and keywords.

If you fall into this category, of course, contact us. The initial consultation is free!
You can call us at 1-800-736-9618