Why Businesses Should Have An Iphone/ipad Presence

By Author: Jamie Hanson
Total Articles: 3534
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In a study conducted by Neilson, mobile internet usage is growing and growing fast. Meaning approximately 30% each year. By the year 2013, about 134 million cell web users are estimated to be found in the United States alone. In order to propel business and keep up with current trends in technology, companies are going to need to develop mobile applications.

Key factors to go mobile:
- With a separate index for simply mobile content, Google provides superb exposure for mobile programs. If businesses have mobile sites, they have an excellent opportunity to be ranked highly through Google.
- One out of every five people use the mobile web everyday. The number of people using mobile web is increasing every year. Because this community continues to grow, businesses must jump on the prospect to reach out to this populace. Most of the US citizens have discarded the use of landlines. Nearly 20% of homes in the US don't have any landline connection. A loss of a land line is specially common in the younger population, who are also highly addicted to using iPhones and also other smart phone equipment.
- Mobile ...
... devices can make purchases. In 2009, $1.6 billion dollars were bought from mobile equipment. Now, you dont have to step out of your house or browse the internet if you want to make any purchases. Shopping is truly on-the-go.
- Retailers of all industries and sizes are participating in mobile applications. Brands comprise Wal-Mart, Best Buy, Sears, J.C. Penny, Target, Wendy's, Burger King, Subway, Taco Bell, Pizza Hut, plus Chipotle. These brands have all launched iPhone applications, mobile sites, and texting programs.

Developing an iPhone application will add to the performance of a business and also will create another means of keeping in touch with consumers. Surprisingly lots of companies are trying to instally iPhone apliactions. This provides companies with a closer proximity to customers. For a majority of iPhone users, their phone never leaves their side. iPhone programs can certainly also give a user-experience unlike what any mobile site or widget are capable to present.

To create interesting as well as simple-to-use applications, technological developments paly a significant role. To build an iPhone application that will offer customers a one-of-a-kind shopping experience, companies must consider the use of 360 degree, 3D spine product photography, such as Preface Media's technology. This innovative feature will allow companies to showcase their products in an entirely new way. Users of the iPhone will be capable to see items at a full 360 degree rotation. The other amazing feature is that it is able to pan up to 400%. These abilities have never ever been witnessed before on a mobile device and will present companies with the edge they should get in front of the competitors. Traditional single photography lacks realism and interactivity. This new technology gives customers a real feel for the product allowing them to purchase with assurance without ever stepping foot into a retail outlet.

Now that you are more than likely sold on the concept of building an iPhone application for your business, you have some options. You can create the application yourself or hire a professional to do if for you.

Do it yourself:
- Know what is your niche. What do you wish your company's application to do?
- Research your competition. If you have an idea that 100 other folks have already had, chances are it is not going to perform.
- Outline the design you wish to. The application you develop should not just be interesting, but also look good. Develop a page that permits you to lay out your images and also texts so that you can easily verify it is successfully alluring.
- Hire a developer. If you are technology savvy and also have the time, you must be able to tinker with the application until you have it perfect. Or else, you can take the services of an experienced person.

Hiring a developer:
- First, develop an idea on your own. This technique you have something to go with whenever meeting and also hiring a developer.
- Do your research. If you have an idea of what you wish this will be much simpler. Find companies that offer want you want. As an example, in case you wish 360 degree, 3D technology you will need to get a developer capable of carrying out these projects.
- Enquire from people around you. Word of mouth marketing might present you with a wonderful reference of a perfect developer.
- Personally meet up with the developer, see the work and finally fix on hourly or fixed payment terms.

For skeptics of the iPhone application craze, go searching. No matter where you are, either at bus stop, mall or walking down the street,you will see almost every other person is using an iPhone ot other smartphones . Remaining on top of technology helps to keep the business growing.

For more information visit Preface Media, Inc. - http://www.prefacemedia.com
Source: Nielsen Media Research