Top Qualities That Website Designers Consider For Success Of A Business

By Author: Liam Mackie
Total Articles: 332
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As website designing is becoming a significant part of business growth; an increasing number of entrepreneurs are shifting towards a strong online presence. With huge experience in the field, website designers form highly engaging websites which create a first impression about a business. It is a time-tested fact that websites which are intuitive, offering highest level of user experience account for maximum engagement.
 
If you want to get started with your business unit and experience a wealth of opportunities, it is time you think of investing into website designing services. Whether you will believe it or not but a strong online presence will add to your business competence; giving you an edge over others in the industry; but first it is worth understanding what makes a website highly engaging.
 
There are certain features of a websites that add up to its quality. Let us discuss the matter:
 
A website’s chief characteristic is its design, which forms a crucial element in drawing customers attention. Let us not forget how a good design can caste a first impression ...
... about the business. This is where the role of website designer steps in. They work constantly to refine features of a website, so that your business will stand out in a cut-throat scenario. Some of the fundamental yet best practices in designing a website are as follows:
 
Applying Highly Engaging Shades
A website is not just about images and texts. A lot of colours go into the making of a great website. A good colour palette will naturally blend with the intent of the site and create huge visual interest. Shades are important in conveying emotions and capturing attention of visitors.
 
Fonts
Now, comes font selection. Poor selection can lead to negative impacts on a website’s accessibility along with it affect the site’s user experience. Want to know which fonts make it to a website? A renowned website designing company in Kolkata will particularly choose web-safe fonts which include Arial, Helvetica, and Times. The reason behind such choice is; these fonts are compatible with different web browsers and devices. Also, selecting a good font size is crucial here.
 
A Strong Visual Hierarchy
Every website element must be arranged strategically for visitors to visually identify and scroll through the critical parts included in a site. For a successful visual hierarchy, it is critical to establish proportion, colour, and contrast of the elements. Remember, website designers will use grids along with whitespace to focus on certain key elements.
 
Web Accessibility
Website accessibility plays a vital role in the following aspects:
 

Aiding inclusivity
Meeting legal requisites
Bettering up user experience
Making future proof websites

 
Adding ALT tags to help users with visual impairment can go a long way in contributing to the success of a site. Website headings must also be in a logical format and order, to allow users to have a better understanding on the content.
 
Furthermore, a great website design is also about adding suitable captions for audio and video content. An experienced designer must add clear captions for videos and audios. This apart, it is important for designers to test the website before it goes live.
 
About the Author: This contribution has been made by Liam Mackie who has written a number of articles on Web Development Newcastle and provides fruitful information.