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Where Do People Buy Original Art Online?

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By Author: Hannah
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Buying original art online has become increasingly popular, offering art lovers and collectors a chance to discover unique pieces without the constraints of geographical boundaries. With a variety of platforms available, it's important to navigate the options to find the best fit for your tastes and budget. Below is a comprehensive guide on where to buy original art online, covering different types of platforms, tips for purchasing, and considerations to keep in mind.

1. Art Marketplaces

a. Etsy
Etsy is a well-known platform for handmade and vintage items, including original art. Many independent artists sell their work directly on Etsy, making it a great place to find unique pieces at various price points. The platform also allows you to communicate directly with the artists for custom orders.
b. Saatchi Art
Saatchi Art is an online gallery that specializes in original artworks and limited edition prints. It features a wide range of styles and mediums, making it suitable for diverse tastes. The platform offers free shipping worldwide and a 7-day free returns policy, providing buyers with confidence ...
... in their purchases.
c. Artfinder
Artfinder focuses exclusively on original art created by independent artists. The site allows you to browse by category, medium, and even color. Artfinder promotes a sustainable approach to art, supporting independent artists and encouraging buyers to invest in original work.
d. Artnet
Artnet is a more traditional online auction house that allows you to buy and sell fine art. It features a wide array of high-end pieces from established artists, making it suitable for collectors looking to invest in significant works. Artnet also offers a price database to help buyers gauge the market value of various artworks.

2. Gallery Websites

Many brick-and-mortar galleries have expanded their reach by establishing an online presence. These websites often showcase a curated selection of artworks from represented artists. Here are a few examples:

a. Galleries' Official Websites
Local and international galleries often feature original pieces from artists they represent. By browsing these websites, you can discover new talents and established names. Many galleries offer detailed descriptions of the artworks, including the artist's background and the inspiration behind the piece.
b. David Zwirner Gallery
Known for its contemporary art collection, David Zwirner Gallery features works from prominent artists. Their website allows you to explore exhibitions and available artworks, often accompanied by critical essays and insights into the pieces.
c. Gagosian Gallery
Another leading contemporary gallery, Gagosian has a strong online presence. Their website showcases a vast range of works from some of the most influential artists in the world. Gagosian also provides in-depth information about their exhibitions and the artists they represent.

3. Online Auctions

Online auctions have revolutionized the art-buying process, allowing collectors to bid on unique pieces from the comfort of their homes. Here are some notable platforms:

a. Sotheby’s
Sotheby’s is one of the most prestigious auction houses globally, known for its high-value sales. Their online platform allows users to participate in auctions for a wide range of artworks, from contemporary pieces to classic masterpieces.
b. Christie’s
Similar to Sotheby’s, Christie’s offers a robust online auction platform where you can bid on original art from renowned artists. They also host themed auctions, which can be a great way to find pieces that fit a specific aesthetic.
c. Catawiki
Catawiki is an online auction platform that features a diverse range of art, antiques, and collectibles. Their art auctions are curated by experts, ensuring quality and authenticity. This platform is particularly accessible for newcomers to art collecting.

4. Artist Websites and Social Media

Buying directly from artists can often lead to more affordable prices and a personal connection to the artwork. Many artists now use their own websites and social media platforms to showcase and sell their work.
a. Artist's Personal Websites
Many artists maintain their own websites where they sell original works, prints, and merchandise. Purchasing directly from the artist can provide a sense of connection and sometimes even a personalized experience, such as commissioning a custom piece.
b. Instagram
Instagram has become a popular platform for artists to showcase their work and sell directly to buyers. Many artists use their profiles to display recent creations and provide details on how to purchase. Look for artists who offer purchasing information in their bios or post links to their online shops.

5. Art Subscription Services

Art subscription services provide an innovative way to acquire original art while supporting artists. These platforms often send subscribers curated pieces regularly.

a. Art Crate
Art Crate allows users to create a profile detailing their art preferences. Based on this information, the platform curates original artworks from independent artists and delivers them to your door. This is a great way to discover new talent and refresh your home decor.
b. Minted
Minted is primarily known for its stationery, but it also features original art from independent artists. Their art subscription service allows you to receive curated pieces regularly, providing a constant influx of new works for your collection.

6. Specialized Platforms for Emerging Artists

Several platforms focus on promoting emerging artists, making it easier to discover new talent. These sites often have lower price points, allowing collectors to build their collections affordably.
a. Superfine Art Fair
Superfine is a platform dedicated to promoting emerging artists. They host art fairs and exhibitions, but their online marketplace allows buyers to purchase works directly from artists. This platform emphasizes accessible art for a broader audience.
b. The Artling
The Artling focuses on contemporary art and design from Asia, offering a curated selection of original artworks. The platform promotes emerging talents and provides an easy-to-navigate shopping experience.

7. Considerations When Buying Original Art Online

When purchasing art online, there are several factors to consider to ensure a positive experience:

a. Authenticity
Ensure that the platform or seller provides proof of authenticity. Many reputable platforms offer certificates of authenticity, which can be crucial for maintaining the value of your investment.
b. Return Policy
Understand the return policy before making a purchase. Some platforms offer generous return windows, while others may have strict no-return policies. This is especially important for original art, as it may not always meet your expectations upon arrival.
c. Shipping Costs and Policies
Consider the shipping costs and how they might impact your overall budget. Some platforms offer free shipping, while others charge based on size and destination. Be sure to check how artworks will be packaged to prevent damage during transit.
d. Framing Options
Some platforms offer framing services, while others may sell unframed pieces. Decide whether you want a framed or unframed piece before purchasing, as this can significantly affect the final price and presentation.

8. Building Your Collection

Once you've made your first purchase, consider the following tips for building a cohesive collection:

a. Explore Various Styles
Don't limit yourself to one style or medium. Exploring various types of art can help you discover what resonates with you. This also provides a richer and more diverse collection.
b. Follow Artists You Love
Keep track of artists whose work you admire. Many artists announce new pieces or exhibitions on their social media or newsletters, giving you first dibs on purchasing opportunities.
c. Attend Virtual Exhibitions
Many galleries and art fairs now offer virtual tours and exhibitions. This can be a great way to experience art from the comfort of your home and discover new artists.

9. Final Thoughts

Buying original art online opens up a world of possibilities for collectors and enthusiasts. With a diverse array of platforms, there’s something to suit every taste and budget. As you embark on your journey, remember to take your time, explore different options, and trust your instincts. Original art can bring joy and inspiration to your space, and finding the perfect piece is a rewarding experience.

In conclusion, whether you’re an experienced collector or a first-time buyer, the online art market offers endless opportunities to discover and support artists. Enjoy the process of exploring, learning, and ultimately, curating a collection that reflects your personal style and aesthetic!


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