Infobip Integrates Google Vertex Ai Into Rcs To Offer Conversational Ai

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Infobip, a global communications platform, has recently announced its integration with Google Vertex AI, enabling businesses and brands to access conversational AI and AI-enabled chatbots through RCS (Rich Communication Services) Business Messaging. As a leader in global omnichannel communications, Infobip continues to drive the market forward by offering innovative solutions that cater to the increasing demand for rich conversational messaging channels.

The popularity of RCS Business Messaging is rapidly growing among consumers who desire more meaningful connections with the brands they engage with. In order to meet this demand, businesses must provide advanced communication services such as conversational AI and chatbots that deliver personalized, relevant, and engaging messaging experiences. The integration with Google Vertex AI empowers businesses to create conversational experiences and chatbots that enhance customer engagement and drive conversions. This automation of processes allows businesses to offer personalized and instant support, as well as deliver tailored interactions, ultimately leading to improved ROI, ...
... customer satisfaction, and loyalty.

Ivan Ostojić, Chief Business Officer at Infobip, emphasizes the importance of RCS as a key communication channel that businesses and brands are increasingly utilizing to connect with their customers. RCS offers a rich experience that is readily available on customer phones. With Infobip's expertise in omnichannel messaging and its extensive portfolio of telecom partners worldwide, the company ensures the secure and reliable delivery of RCS messages, as well as messages across other channels, to customers globally. The combination of Infobip's RCS expertise, partner network, Google's Vertex AI capabilities, and client industry knowledge guarantees conversational RCS interactions that enable brands to stand out from the competition.

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