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Best Ai Tools For Next-level Marketing

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By Author: Madeswaran Vivek
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After the launch of ChatGPT, the landscape of AI tool implementation for various marketing activities has dramatically expanded. According to SEMrush, 48% of marketers use AI for customer interaction, 64% of B2B companies leverage AI to craft marketing strategies, and 51% of e-commerce companies use AI to enhance customer experiences.

AI is proving invaluable across all areas of marketing, including social media campaigns, website development and integration, and crafting social media posts. AI tools often serve as powerful idea generators, making them indispensable in the marketer’s toolkit. Let’s explore a list of excellent AI marketing tools revolutionizing different areas of the marketing world. These tools set new standards and drive innovative strategies you won’t want to miss.

List of Tools Used in Audience Research:

Meeting the audience’s needs is more important in marketing. Leveraging AI tools for market research enhances audience engagement with content and products, making interactions more effective and meaningful. The list of tools that are used for audience research is listed.

Pick ...
... Fu: PickFu analyzes the audience’s behaviour regarding images, product copy, and design.

Wynter: The Wynter platform helps the creators get real-time user feedback on ads, website copies, and emails.

Spark Toro: Spark Toro helps collect data about potential customers and the probability of conversions.

Commonly Used Tools in Mapping Customer Journey:

You can use techniques and strategies to track your audience’s behaviour when they are on your website. To understand the customer’s journey, you must know the source of the customer where they are coming from. To see the source of the channel and the campaign, your website page or the landing page that should have a list of touchpoints where your customers land on your page.

Here is a list of tools for tracking customer journeys through your website pages.

UxPressia: UxPressia is a cloud-based customer management tool that uses data analysis to monitor collaboration, interaction, and interest in purchasing products.


Smaply: Smaply is visual customer experience management software that visualizes customer personas, journeys, and KPI live data.

In a Nutshell:

The range of tools available in the digital marketing industry is extensive. Choosing the right tool for specific analyses can significantly save time and boost efficiency for digital marketers. Listed above are some of the most commonly used tools in the digital marketing field. It’s advisable to compile a list of tools for each segment of digital marketing. Leveraging a combination of these tools can help you excel in the highly competitive realm of social media.

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