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Insight Acquires Sada, 6-time Google Cloud Partner Of The Year

Six-time Google Cloud Partner of the Year SADA, a cloud business and technology consultant, was acquired by worldwide Solutions Integrator Insight Enterprises. This strategic move should strengthen Insight's market position and boost its capabilities as a leading Solutions Integrator offering multicloud solutions at scale.
The acquisition builds on SADA's experience and scalability to improve Insight's cloud capabilities in cloud services, data, AI, cybersecurity, and intelligent edge solutions. This includes expanding into Microsoft Azure, Google Cloud, and Amazon Web Services.
Insight North America President Dee Burger stressed the importance of the Google Cloud alliance, emphasizing the improved capacity to service clients across different clouds and accelerate GenAI adoption. Burger sees this purchase as a major step toward becoming the top Solutions Integrator in cloud, data, AI, cybersecurity, and edge markets.
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