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5 Reasons Why You Need Your Own Original Products

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By Author: Dan B. Cauthron
Total Articles: 5
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Have you noticed yet? The people who are making the most
money on the Internet are the ones who are promoting
products that they developed. That's not to say there isn't
money to be made by way of resale rights and affiliate
programs - but the door to the bigtime opens most easily
when you have an original product to offer.

If you're serious about building long-term financial
security by way of an online business, here are a few
reasons why you should begin right away developing your own
original product offerings.

Eliminate the Competition

When you have an original product to offer, you will be in
control of the pricing and the methods by which your
product will be marketed. No one else will have the rights
to direct sell your product unless you grant them those
rights, or sell the license to them. In other words, you
can be the sole source if you wish.

While competition is more than fierce among commission
paying affiliate programs and products, your original
product will enable you to rise ...
... above and eliminate that
competition. Your own business can then be built on a firm
and stable foundation, and not based on the dictates of
others.

Recognition and Credibility

Never can enough be said about the importance of these two
factors in terms of building an online business. Would be
successful online entrepreneurs are hampered by the fact
that the Net itself is an impersonal venue. We seldom if
ever get to meet our clients and customers face to face,
making it all the more difficult to establish a reputation
as a serious and credible business owner.

Those who develop and market their own original products
inevitably enjoy an immediate boost in credibility and name
recognition. Potential customers are more likely to do
business with someone who has proven themself to be
knowledgeable and capable within their own business arena.

Silent Salesmen

Your own product can and should include your valid
recommendations to related resources for the user's
consideration and benefit. Many ebook authors use this
method to lead the reader into offers for their other
products.

In addition, therein lies one of the secrets to success
with commission based affiliate sales. The user/reader will
be more inclined to accept and act on your recommendations,
since your knowledge and authority on the topic has been
demonstrated by your authorship.

Enable Your Own Affiliate Program

Motivating other marketers to sell for you is next to
impossible until you have an original product to offer. Yet
with an original product release, announced in the right
places, you can quickly have dozens, even hundreds of
people promoting your product. This tactic alone can take
your product into areas of the market that you might
logistically be unable to reach by your singular efforts.

Open Inroads for Your Next Product

With one successful product release under your belt, you
will find that subsequent new products will be met with
acceptance and action on the part of buyers and affiliates
as well. Providing your products are of high quality, this
effect will compound over time.

So, it's evident that your own original product holds the
key to taking your ebusiness to a whole new level. But just
how do you go about developing that first product?

That, dear reader, is seed for our next article.

_________________________________________________
Dan B. Cauthron offers original marketing insights and a
7-Volume eMarketing Library to all new subscribers. Join
his list by visiting http://www.Earn-Revenew.com or email
RevenewTips@ListWarrior.com
__________________________________________________
© Copyright 2003 - Serenity Marketing Group LLC
All Rights Reserved Worldwide


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