Pgdm International Business Vs. Pgdm Marketing Which Is Better For A Career

By Author: Sheetal
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Deciding on the right course for a career in management can be daunting. While there are many specializations, PGDM International Business and PGDM marketing management are the most popular.

Overview of PGDM International Business and PGDM Marketing

PGDM in international business management is a 2-year post-graduate program that equips students with the knowledge and skills to manage global business operations. The course covers international trade, export-import management, global supply chain management, and global marketing.

PGDM Marketing, on the other hand, is a two-year program that focuses on developing marketing skills and strategies. The course covers consumer behaviour, brand management, digital marketing, and sales management.

Career Prospects of PGDM International Business

PGDM in international business management opens up a wide range of career opportunities for students. Graduates can work as international business managers, export-import ...
... managers, global marketing managers, or supply chain managers. They are also free to pursue careers in international corporations or create their firms. Professionals with experience in international business are in great demand and may command significant salaries.

Students graduating with a PGDM International Business degree have several options for employment, both in India and overseas. Graduates have options for work in several industries, including production, service, commerce, hospitality, and tourism. They may also find well-paying work with international organizations, think tanks, and consulting businesses with a worldwide reach.

One of the main benefits of pursuing a PGDM in International Business is that graduates are prepared to take on tough tasks in the worldwide market thanks to their familiarity with cross-cultural communication, international trade rules, and global business trends. Export management, global marketing, international operations management, international trade consultancy, international business analysis, and international business development management are all possible professions for those with international business degrees.

Graduates of PGDM in international business management may expect very competitive starting earnings, with pay increasing with experience and specialization. According to Payscale, an International Business Manager in India may make anywhere from INR 9,00,000 to INR 20,00,000 annually, depending on their level of expertise. PGDM International Business grads are well-equipped to succeed in the competitive global business environment.

Career Prospects of PGDM Marketing

Career-wise, PGDM marketing management graduates have several options to choose from. Brand managers, ad executives, sales managers, digital marketing managers, and market research analysts are just a few positions open to graduates. They are transferable to many fields, including fast-moving consumer goods, retail, advertising, and online trade. The marketing industry is booming, and with it comes lucrative job opportunities. Opportunities for graduates of a Postgraduate Diploma in Marketing (PGDM) degree are diverse and promising.

Students who complete this course will be prepared for various marketing careers. The fast-moving consumer goods, retail, online shopping, advertising, and media industries are all good places for recent grads to look for work.

Brand Managers, Product Managers, Sales Managers, Digital Marketing Managers, Market Research Analysts, and Advertising Executives are just a few of the careers that may be pursued after completing the Postgraduate Diploma in Marketing (PGDM) program.s. Graduates can work with leading companies and brands, developing and implementing marketing strategies that help organizations achieve their business goals.

Marketing professionals have a significant role in driving revenue and growth for organizations; hence, the demand for skilled marketing professionals is high. The salary packages offered to PGDM Marketing graduates are also very competitive, and remuneration increases with experience and specialization. According to Payscale, the average salary of a Marketing Manager in India is around INR 7,50,000 per annum, which can go up to INR 20,00,000 per annum for professionals with five to ten years of experience.

Graduates of PGDM marketing management may develop a successful and happy career in the dynamic marketing area with the necessary skills and expertise. They may also pursue entrepreneurship and start their firms, employing their marketing abilities to develop profitable enterprises.

Which Course Is More Beneficial to Your Career?

The PGDM International Business and PGDM Marketing courses are good managerial career courses. The individual's interests and professional goals influence the decision between the two.

Here are a few things to think about before making a decision:

1. Passion for worldwide Business: If you are passionate about worldwide business operations and desire to work in a multinational corporation, the PGDM International Business program is for you.

2. Marketing Interest: If you love marketing and want to work in advertising, branding, or digital marketing, the PGDM Marketing program is for you.

3. Employment Market: The employment market and the need for experts in each sector must be considered. International business specialists are in more demand than marketing professionals.

4. Salary Packages: While both schools provide competitive pay packages, international business experts earn more than marketing professionals.

Conclusion

In conclusion, both PGDM International Business and PGDM marketing management are great courses for a career in management. While PGDM International Business offers better career prospects regarding job opportunities and salary packages, PGDM Marketing is better suited for individuals passionate about marketing. Ultimately, the choice between the two depends on the individual's interests and career aspirations.