7 Rules About Social Media Service Meant To Be Broken

By Author: Live SEO Solution
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Social media has revolutionized the way we connect, share, and consume information. With billions of active users on various social media platforms, it has become an essential tool for businesses to connect with their audience and promote their brand. However, some traditional rules about Social Media Service are no longer effective or relevant. Here are 7 rules about social media service that are meant to be broken.

Only post during business hours
Traditionally, it was recommended to post on social media during business hours when most people are active online. However, with the rise of mobile devices, people are accessing social media at all hours of the day. So, it's okay to experiment with posting outside of business hours to see if you can reach a different audience or increase engagement.

Stick to one social media platform
It's common advice to focus on one social media platform and master it before moving onto another. While it's important to prioritize your efforts, limiting yourself to just one platform can mean ...
... missing out on potential customers. It's okay to diversify your social media presence and experiment with multiple platforms to reach a wider audience.

Keep your personal and business social media separate
In the past, it was common practice to keep personal and business social media separate. However, with the rise of personal branding and transparency, customers want to connect with the person behind the brand. It's okay to share some personal insights or behind-the-scenes moments on your business social media to make your brand more relatable.

Only post promotional content
Traditionally, social media was seen as a platform for self-promotion. However, with the rise of content marketing and influencer marketing, it's important to offer value to your audience through informative and engaging content. It's okay to post non-promotional content that your audience will find useful or entertaining.

Stick to a strict posting schedule
Traditionally, it was recommended to stick to a strict posting schedule to maintain consistency and keep your audience engaged. However, with the rise of algorithms and the constantly changing social media landscape, it's more important to focus on quality over quantity. It's okay to be flexible with your posting schedule and prioritize quality content over frequent posting.

Ignore negative comments
Traditionally, businesses were advised to ignore negative comments on social media or delete them to maintain a positive brand image. However, with the rise of social media as a customer service channel, it's important to address negative comments in a professional and empathetic manner. Ignoring negative comments can make your brand appear unresponsive and uninterested in customer feedback.

Rely solely on organic reach
Traditionally, businesses relied solely on organic reach to promote their brand on social media. However, with the rise of paid advertising and influencer marketing, it's important to diversify your social media strategy and invest in paid social media campaigns. It's okay to allocate some of your marketing budget to social media advertising to reach a wider audience and achieve your business goals.

In conclusion, social media is constantly evolving, and traditional rules about social media service are no longer effective or relevant. By breaking some of these rules and experimenting with new strategies, businesses can reach a wider audience, increase engagement, and achieve their business goals. If you need help with your social media strategy, consider working with a professional SEO company like Live SEO Solution to help you navigate the constantly changing social media landscape and achieve success.

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