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Cleaning Industry: Invention Is The Way Forward-00-6868
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A clean environs makes people happy, stated ‘Trend Watcher'Adjiedj Bakas in his visual representation to attendees of the 2010 Innovation Awards. He was referring to the new spin that Unilever has put on its branding - emphasising the pleasure appearance instead of the actual cleaning product.
In planning for the future, you need to be conscious of trends, stated Bakas,but you similarly need to be conscious of wildcards, like the volcano - ask yourself - could you specialise in ash cleaning?
Currently the population is increasing everywhere bar Europe, continued Bakas,therefore our issue are going to be in which way to clean with less people and more machines. In Asia it's the contrary story. The three main trends that will influence us are: Finance - entrepeneurship in a amount of time of high capitalism,Greentech - sustainability from cradle to grave, and Economic Nationalism - how are we going to clean as life changes?
Innovation means doing things differently. It should not be about making things too elaborated. After all it was banks marketing complex productions that they ...
... didn't fully understand that led to the collapse of the economy. Innovation similarly the question of how companies will finance Innovation.
Bakas went on to allusion the Russian economist Kondratiev who after studying capitalism in the 1920s proposed a theory of cyclical economic seasons; after winter (depression), always comes spring (inflation). This current depression will give way to ‘greentech', announced Bakas, indicating that he amid others, predicts growth chances in sustainability, and sees growth as share of the cycle in which capitalism by its very nature, renews itself.
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