3d Exhibition Stand Design For Life-like Design

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Trade shows and exhibitions are of great importance for companies of all sizes and even those indulged in home-based businesses. These are excellent places to promote a new company, existing brand, new product or service launches and the like. It also provides opportunities for businesses to connect directly with their targeted audiences. Hence, if your company is registered for the forthcoming exhibition, you need to prepare in advance.

Making heads turn

Generally companies put up stalls to represent their business before the public. Stalls can be big or small depending on the business to promote, budget and seriousness of the organizers. Since there will be plenty of competition around, you have to come up with innovative ideas to appear unique. Doing something different will ensure attracting your target audience towards your stall first.

Capture audience attention

This is indeed the objective of any company when putting up their stall at any event. Otherwise, the time and money spent will be completely useless. Exhibitors at any trade sow or exhibition should put in their ...
... best efforts to outdo competition to attract attention. But the question is how to capture valuable sales and leads for your firm especially when your competitors are doing the same?

How to appear unique at the busy venue?

There is no secret answer to this. But you can achieve the goals by consulting the best exhibition stand manufacturers in the region. They can provide you with some unique ideas. It includes stand structure, product showcasing, movement and height, photo flooring, audio visual features, lighting displays, 3d exhibition stand design, etc. There are numerous options to select from. With proper guidance from the experts, you can never go wrong.

Attract decision makers

Exhibitions are also excellent places to attract key influential decision makers who may be looking for something in your category. Studies have revealed that about 83% exhibition attendees tend to have buying authority while 79% make major purchase decisions concerning their business. However, with major competitors also exhibiting in the same room, the challenges only seem to increase manifolds. How can you attract attendees to your stand before your competitors do?

Engaging visitors

Even if you have booked a small space to accommodate the exhibition stand, creative ideas can help you to make a major impact. You need to create that amazing first impression that will help engage your visitors. The bigger players may perhaps be spending huge on their stalls. This is not necessary. Right ideas, wise use of lighting combined with striking aesthetics can help your booth to be different from that of the others in the room.

Stand structure

The first thing to determine will be the type of stand structure to invest in. You can come across exhibition stands in diverse formations, shapes and sizes. Shell scheme having open space and pop displays or wall graphics offer branded display. However, with a flat surface they do not have any style or shape. Design ideas like AV or product displays cannot be incorporated into it.

Solution

Custom built stands are a bit expensive and are limited in terms of shape and style possibilities. They are mostly created from traditional materials such as glass, metal and wood. These are meant for single use exhibition only. They offer that unique look, however, are not reusable, thus not being a sustainable option. You do need a stand that appears unique and exciting, reusable and within the set budget.

Modular stands

These are great options to invest in as they are very much functional, creative and versatile systems. With this type, you will be able to develop a unique 3D structure that is clad completely with seamless-effect graphics. This structure ensures exhibits derive an extra edge over competitors concerning style. Besides this, it incorporates a variety of mind-blowing design features something not possible using basic modular system.

Height

A bold statement can be created about your business with high level branding. Your business will appear superior and attract audience attention as they enter the venue. A shell scheme also allows you to extend your stand height. Simply remove the ceiling grid. High level branding need not just involve extending by a few meters your back wall. Rather, you can come up with better exhibition ideas.

Movement

Movement of the exhibition stand helps attract attention of the audience who walks into the venue. Rotating branded gear fitted on the stand’s top part will rotate 360 degree. You can also find different sized and shapes rotating headers. They can be illuminated, light-up sign created to showcase perfectly, neatly and attractively your brand. Your audience will also love it.

Product showcasing

Perhaps, you have launched a new product that you wish to gain more attention among the public. In such a case, you need to use creative techniques to draw the public towards the products put on display. A simple, but highly effective exhibition stand will be a product showcase. It comes designed with hollowed-out space to display the products. It rather acts like a window display at a department store.

With a vast experience in exhibition stall design and fabrication services, Pooja Mandhiratta is a team lead, key accounts at Panache-Worldwide.com. She holds an expertise in Sales & Marketing, Business Operations and Customer Relationship Management (CRM).