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Benefits And Features Of Online Payment Gateway
An online payment gateway enables a payment transaction by transferring information between a payment portal (such as a website, mobile phone, or interactive voice response service) and the front-end processor or acquiring bank.
An online Payment Gateway's primary function is to approve the transaction process between the merchant and the customer. It is critical to the online transaction process because it authorizes transactions between merchants and customers.
It aids the e-commerce platform's existence by providing ease of payment to its customers. Furthermore, it leads to the e-commerce platform gaining trust, which leads to not only quick and secure payments but also convenience and success with the same every time.
A payment gateway service can be provided directly by a bank or by a payment service provider that has been authorized by a bank.
You will need to make several decisions when setting up the best payment gateway on your own eCommerce site. Two of the most important are the type of merchant account you select and ensuring ...
... the security of your customers' payments. We will go over these in greater detail below.
Issuer
The financial institution that issues cards to customers (Visa/MasterCard):-Manages cardholder participation and activation in Verified by Visa or SecureCode by MasterCard; validates cardholder at the time of each online purchase; and provides a digitally signed response to the merchant for each authenticated transaction. Card issuers are also responsible for the authentication of their cardholders.
Cardholder
The debit or credit card account holder. Uses the card to make online or point-of-sale purchases. The cardholder activates the card once for 2-factor authentication, such as 3-D secure, Verified by Visa, or MasterCard SecureCode.
Acquirer
The financial institution (banking accounts, pay faces) that enters into contracts with merchants to accept debit and credit card payments. Registers merchants for card networks (Visa and MasterCard) and ensures that merchants originating online transactions are operating under a merchant agreement with the acquirer in accordance with the card network program's rules and technical requirements.
Merchant
Offers merchandise, software, or services via a website, mobile app, or otherwise, and accepts payments from cardholders who make internet purchases: - Supports 3-D secure programs such as Verified by Visa and SecureCode by MasterCard by running software. This software is known as Merchant Plug-In (MPI). To accept payments from its customers, the merchant may develop their own solution or obtain a system from a third-party payment facilitator.
Card Networks
Card infrastructure providers such as Visa and MasterCard: Verifies authentication results from issuers. Routes authorization requests to issuers and returns responses to merchants via acquirers.
As previously stated, this is a standard payment gateway structure.
Different parties have their own set of rules and regulations to ensure that every transaction is completed securely and quickly.
Can a multi-currency payment gateway help with cross-border sales?
Accepting payments in multiple currencies is possible with a multi-currency payment gateway. Payment gateways allow you to accept online payments from customers all over the world and process international payments.
When your company accepts card payments in foreign currencies, it is said to be multi-currency processing. You are processing multi-currency payments if your company charges customers in more than one currency (for example, dollars, rupees, pounds, and euros).
International gateway services can assist your business in providing multiple currency options so that international customers can pay in their preferred currency. Many multi-currency payment gateways provide dynamic currency conversion as well as streamlined international payment authorization and settlement.
All of this information about payment gateways can be confusing. We understand that selecting the right online payment partner is an important decision for your company, which is why we designed our unified best payment gateway India platform with a focus on customer experience in mind. You will be able to provide enhanced online experiences and frictionless customer journeys to your customers by leveraging a payment solution designed for today's demanding consumers.
Want to learn more about how our customizable payment solutions can help you maximize your revenue? Speak with SifiPay payment experts today to begin accepting online payments.
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